new product offers exclusive, preferential benefits

Published August 7th, 2007 - 02:50 GMT
Al Bawaba
Al Bawaba

new product offers exclusive, preferential benefits

Umniah and the Housing Bank Announce Joint Product for their Customers

Umniah, a subsidiary of the Batelco Bahrain group and the latest mobile operator in Jordan, announced its joint product with the Housing Bank for Trade and Finance aimed at Umniah and Housing Bank customers, as part of the strategic partnership agreement that was signed last week by both parties to provide services for their customers in the telecommunications and banking fields.

Mazaya has many features including special rates for calls made once the subscription bundle has been consumed; obtaining unique numbers; free handsets; and waiving activation and insurance fees. The features also extend to holding monthly prize draws where winners who hold Housing Bank credit cards or personal loans can win the value of their monthly Visa credit card or loan repayments.

The joint product initiative and its promotional campaign comes as part of Umniah and the Housing Bank’s focus on developing the performance of the telecommunications and banking sectors, and their drive to expand their marketing services and focus on the services they can offer their wide and diverse customer base.

This unique partnership between Umniah and the Housing Bank reflects their increased efforts to work on developing a package of services and benefits that fulfill the various needs of their individual customers and corporate clients.  These efforts are part of Umniah and the Housing Bank’s policy to rapidly develop their plans and products.

Mr. Joseph Hanania, CEO of Umniah, restated the company’s commitment to developing advanced services for customers, ‘I believe that the needs of subscribes have evolved rapidly in Jordan as a result of customers’ awareness of the different types of services they need.  This evolution requires us to modernize and evolve Umniah’s services and offers.  In line with the changing needs of subscribers and the new developments in the service field itself we are seeking to achieve outstanding progress in improving the level of our services.’

He added, ‘At Umniah we are constantly working to offer a wide range of benefits to our subscribers by organizing and launching an innovative range of new and improved services that are designed to benefit subscribers and suit their needs and wishes. This joint product is considered to be one of the most important services and offers that Umniah and the Housing Bank have designed and released to subscribers of the Mazaya 350, 750, & 1050 bundles and holders of Housing Bank credit cards and personal loans to guarantee these customers several exclusive and preferential features and prices.’

Mr. Shukri Bishara, CEO of the Housing Bank for Trade and Finance, also commented, ‘This past period has witnessed rapid developments in the fields of banking and telecommunications which have reflected in turn on the services offered by these two vibrant sectors. Therefore, developing these services is essential as it is a continuation of the plans and policies designed to improve the performance quality which forms an important element of the strategic direction of the major businesses in the national economy’.