Samsung Gulf Electronics, the world leader in telecommunications technology, contributed in making the audience of Dubai Shopping Festival (DSF) this year live a unique experience with it latest mobile phone technologies: Samsung G800, the first 5-megapixle mobile phone with 3x optical zoom and Xenon flash; Samsung i550 with navigation and WiFi Symbian OS; and Samsung D880, a dual SIM card slider phone.
The innovative idea launched by Samsung in January 28 and lasting till February 10 added more efficiency to the promotional activities that we see in DSF every year. The promotional team spread in almost every shopping mall using moving stands within malls and at dealers to go directly into contact with visitors and shoppers.
Samsung promotional experience can be witnessed in Burjuman Center, Abu Dhabi Mall, Marina Mall and Sahara Mall between 28 January and February 6; between February 1 and February 10 in Emirates Mall, Deira City Center, Sharjah City Center and Ajman City Center. Also and at Eros Axiom, Phono, Jumbo, Cellucom. Sharaf DG, Jacky's, Aptec, Gargash, Radio Sharq, C4, i2, DDF and Cooperative Communities between January 31st and February 2nd.
About Samsung Electronics
Samsung Electronics Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 parent company sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones, and TFT-LCDs.
For more information, visit www.samsung.com
