City Mall, the Kingdom’s premier shopping and entertainment destination held its First Summer Celebration on the 7th August 2007. The event lasted for three days and featured various indoor and outdoor activities.
“We are pleased to have held our First Summer Celebration which included a wide range of entertaining activities catering for all family members. This Event marks the commencement of exciting activities and initiatives we are committed to offer to City Mall’s visitors all year long.” said Mr. Zaid Al-Daoud, General Manager, City Mall.
The grand show, held on the 7th of August, featured a big party attended by thousands of people and presented many entertaining performances carried out by international bands, in addition to a concert hosting the Jordanian Pop Star Hani Metwasi. The audience also watched a magnificent fireworks show and enjoyed hi-tech lighting and laser effects.
In realization of the Mall’s main objectives towards introducing a new shopping and entertainment experience, and highlighting the mall’s features demonstrated in its modern design and the variety of brands it hosts; City Mall’s management held many interactive competitions led by City Mall’s dynamic team whom established high levels of positive and fun relations with the mall’s visitors.
The Celebration also included many indoor activities which were distributed over City Mall’s four levels of retail focusing on children activities such as puppet shows, face painting, magic shows and karaoke. “We believe in the importance of lively interaction with our visitors, and in providing them with an enjoyable and entertaining atmosphere in each visit to City Mall. Proud of our family comfortable atmosphere, we place great emphasis on the young generation,” added Al-Daoud.
Receiving great success and witnessing strong attendance from different age groups, the event also included City Mall tenant’s participation and involvement, giving them the chance to introduce their shops and increase visitor’s brand awareness through many promotional and entertaining activities.