du Partners with Famous Arabic Singer Angham to Launch the Exclusive Platform Angham World

Press release

Published November 12th, 2017 - 06:23 GMT

During the event

As part of du’s strategic content direction to become the ‘preferred content distribution channel in the UAE’, the UAE telecom operator recently partnered with “Victorylink”; the leader VAS provider in Egypt and Middle East, and the famous Arabic singer Angham to launch her exclusive “Angham World”, which will bring du customers closer to the celebrity. Within the “Angham World” is the Angham fan club where fans can interact with the singer, listen to her latest songs, as they will have access to exclusive content, updates from the star and her concerts, as well as news.

Customers can activate ‘Angham World’ by sending ‘ANGHAM’ to 7788 for AED 2/day.

“We are pleased to be partnering with Angham to launch the Angham World. Fans will have access to the latest songs and we are pleased to have signed this special partnership with the singer at the du headquarters,” said Osman Sultan, CEO of EITC.

“We are honored with this launching between Victorylink and du, and this is our first series of upcoming launches for bringing more celebrities to their customers.” said Engy El Sabban, CEO of Victorylink.

“Technology and communication are key elements that allow artists like myself to keep in touch with my fans, and update them on my latest news and music. I would like to take this opportunity to thank the du team for inviting me to become their partner and for hosting me,” said Angham.

Background Information

Emirates Integrated Telecommunications Company (du)

Ever since we opened for business in 2006, we have worked hard to enhance and expand our bouquet of services in an industry that is at the heart of economic and social transformation. Bringing people and businesses together is what we do best, offering mobile and fixed telephony, broadband connectivity and IPTV services to people, homes and businesses all over the UAE. We also provide carrier services, a data hub, internet exchange facilities and satellite services for broadcasters.