Samsung Gulf Electronics has been building a community-wide program that encourages healthier, more active and more creative living across the UAE. Across car meets, desert drives, and stargazing nights, Samsung has been showing up where communities come alive, bringing people together around a simple belief that technology is at its best when it pulls people together and helps them make the most of the moment. The program is not a one-off event but a wider approach in which Samsung works alongside established local communities, supporting the activities they already love ...