Samsung launches the value packed PL20 and ES80 compact cameras

Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, today announced two new compact cameras, the PL20 and ES80 –stylish point-and-shoot cameras which will bring fun and great quality photography to the whole family. The cameras make clear, sharp images accessible to all users, through a combination of high-quality features and cutting edge innovation, and all at an affordable price. 

The PL20 packs a 14-megapixel sensor, a 27mm wide angle and a 5 x optical zoom, plus HD movie recording, into a simple to use and stylish device. It also removes the need for the ongoing purchase of AA batteries with a unique Li-ion rechargeable battery to keep the fun lasting longer. 

The ES80 provides another smart point-and-shoot option for consumers who seek affordability and value in their camera technology. The camera brings together easy-to-use feature such as an internal charging system to ensure power isn’t lost at that crucial photo moment. The ES80 also boasts 12-megapixel resolution and a 5 x optical zoom to make taking great quality images effortlessly simple. 

Mr. Hyunho Chung, Executive Vice President and Head of the Digital Imaging Business, Samsung Electronics, commented: “The PL20 and ES80 are fantastic point-and-shoot cameras, designed to create a fun and easy photography experience which can be enjoyed by everyone. Together they make taking great pictures simple and fun for any photographer, and are driven by our desire to add value for users while retaining an affordable price. The PL20 and ES80 are further evidence of Samsung’s commitment to meeting the needs of each and every photographer out there, regardless of their level of expertise or their budget.”