Siemens scores a winner with the Ronaldo Limited Edition CX65 mobile phone

Siemens Mobile Devices is giving die-hard fans of the star Brazilian striker, Ronaldo, a chance to own a Ronaldo Limited Edition CX65 mobile phone, packed with the latest technology and housed in distinctive style.
Only a limited number of Ronaldo phones will be sold exclusively in Axiom and Fono stores in the UAE in July.  For those who purchase the Ronaldo Limited Edition phone will receive a complimentary autographed Ronaldo picture and mini soccer ball.
The Ronaldo Limited Edition CX65 mobile phone is a classy product of elegant design with a brilliant, extra large, high quality color screen, integrated camera for video and photography and 11MB capacity of storage space.  The Ronaldo Limited Edition CX65 mobile phone will be the first and only CX65 phone to be elegantly cased in a ‘black, matt finish.
Earlier this year, Siemens acquired the personality rights of the star striker for a period of two years, whereby the football star will advertise for the company in commercials and advertisements until the end of the 2006 football season.
Siemens Communications
Siemens Communications is one of the largest players in the global telecommunications industry. Siemens is the only provider in the market that offers its customers a full-range portfolio, from devices for end users to complex network infrastructures for enterprises and carriers as well as related services. Siemens Communications is the world’s innovation leader in convergent technologies, products and services for wireless, fixed and enterprise networks. It is the largest Group within Siemens and operates in more than 160 countries around the world. In fiscal 2003 (year-end September 30), its 60,000-strong workforce posted sales of about 17 billion euros.