goldengate and teradata partnership evolves as a growing number of customers deploy technology solutions for active data warehousing and business

goldengate and teradata partnership evolves as a growing number of customers deploy technology solutions for active data warehousing and business intelligence
 
Selected customers include DIRECTV, Meredith Corporation, Sabre Holdings, Overstock.com
 
GoldenGate Software Inc., a leading provider of high availability and real-time data integration solutions, and Teradata Corporation (NYSE: TDC), the global technology leader in enterprise data warehousing, today announced continued partnership momentum, with a growing number of customers deploying technology that enables active data warehousing.
"An active data warehouse empowers companies to master complexity and respond to the dynamic competitive environment, which ultimately will benefit customers, staff and other stakeholders," explained Todd Walter, chief technical officer for Teradata. "With thousands of decision makers across the organization gaining access to the warehouse, there is a critical need for the data to be extremely current and for the warehouse to be continuously available. Only GoldenGate provides the capability to move data in real-time from any database into the Teradata Warehouse."
Enterprise users demand access to real-time data in order to reference the most up-to-date, accurate information about the business and enable fast, accurate decision making. GoldenGate provides the technology capabilities for the capture and delivery of real-time business data into the Teradata® Warehouse, thus eliminating batch processing.
"As the volume of data increases and decision cycles shrink, there is increasing demand to deliver real-time data into the warehouse. When you combine this with historical data, you deliver the right information for improved decision making across the enterprise," said Dan Vesset, vice president business analytics research, IDC. "A combination of traditional data warehousing with real-time data integration addresses both the operational analytic needs of analysts and the tactical decision support needs of front line employees."
Leading Customers Adopt Joint Solutions
A number of customers across industry verticals such as banking, retail, media and telecommunications are deploying GoldenGate in their Teradata warehouse environment. These include DIRECTV, Meredith Corporation, Sabre Holdings and Overstock.com. A customer-focused approach has driven momentum and provided leading organizations with the technology solutions to better leverage their valuable data across the enterprise in order to gain competitive advantage.
"GoldenGate and Teradata have been integral to our success in helping us achieve an active data warehouse," said Mike Benson, chief information officer of DIRECTV, provider of the nation's leading satellite television service. "The customer drives our business, and with this technology, we can quickly and easily perform customer and product segmentation and analysis, which help our sales and marketing teams to make accurate, timely business decisions. Ultimately, we derive more value from having access to the most relevant, timely data and can use that information to better serve our customers."
"The market demand for real-time data will only increase as it is recognized as a competitive advantage," said Tim Rathbun, executive vice president of marketing and product management at GoldenGate. "Our partnership with Teradata is stronger than ever, as evidenced by the growing number of customer deployments and the evolution of our joint solutions for active data warehousing, dual active and real-time reporting and analysis."
GoldenGate Optimized for New Features in Teradata 12
GoldenGate has further enhanced its technology to support Teradata 12, which was launched this week. Teradata 12 offers new functionality, innovations and improved performance making the system easy to deploy and manage. GoldenGate has the capability to capture data from the broadest range of databases and delivers it to Teradata 12 where the data can be transformed and processed. Then, the data can be immediately made available to deliver strategic and operational intelligence from the same data warehouse.
The strategic partnership between GoldenGate and Teradata began with joint development on an optimized "GoldenGate for Teradata" solution, an integral element of the Teradata Warehouse offering. Today, the organizations continue to collaborate on joint development efforts to enhance product capabilities for active data warehousing. Additionally, the partnership encompasses joint sales and marketing efforts around the world.