Orange, the sole integrated telecom operator in the Kingdom, has launched a major nitiative granting residents of Kerak, Ma’an and Tafilah governorates unlimited free minutes for local and national calls on the fixed line.
This announcement was made during a press meeting held on Wednesday, August 6, at Jordan Telecom Group (JTG) headquarters that was headed by JTG CEO Mr. Mickael Ghossein and the Executive Vice President Mr. Francois De Loynes Mr. Iyas Qubaia Marketing Manager for the Fixed.
Commenting on this unique step, Ghossein said: “The launch of this unprecedented initiative in the Kingdom is part of a bundle of offers Orange especially designed for summer season. Some of these offers were launched in the Jordanian market and we still have many surprises to come, covering Jordan Telecom Group’s services from fixed, mobile and Internet”.
Ghossein pointed out that Orange has decided to provide people residing in Kerak, Ma’an and Tafilah this offer for free due to the significant role of the fixed line in bringing people together as this service is one of the highly used methods in communications, besides the importance this service is still witnessing.
Ghossein added that this offer highlights the Group’s focus on serving the twelve governorates of the Kingdom, each according to its needs.
Qubaia also added that Orange has an integrated team of employees who work on studying the needs and requirements of the market to fulfill them according to the financial ability of the Jordanian citizens. “This offer comes within a series of offers that Orange has recently launched especially for the fixed line for the governorates, allowing them to talk unlimited on local and national calls for a fixed monthly fee of 5 JDs. The Group’s initiative in introducing such offer stems from its belief in the right of the different segments of the society to benefit from various telecom services with the fixed line in particular,” he added.
In addition to the launch of this stimulating offer that will be of huge benefit to the targeted governorates, JTG is planning to introduce a number of various offers for the fixed line service up until the end of this year.
About Orange:
Orange is the key brand of France Telecom Group, one of the world's leading telecommunications operators with over 153 million customers in 220 countries worldwide.
In June 2006, as part of France Telecom Group's integrated operator strategy to deliver simple convergent products, Orange became the single brand for mobile, internet and TV offers in France, the United Kingdom, the Netherlands and Spain, strengthening Orange's position as the number two mobile and internet services brand in Europe. In addition, Orange Business Services became the new banner for business communications solutions and services.
Since its launch in 1994 in the UK market, Orange has been synonymous with making mobile communications an intuitive part of everyday life. Today the home of Orange has become Paris following their acquisition by France Telecom in August 2000. However, Orange is widely perceived as a global international brand stretching across the world.
About Jordan Telecom Group:
In 2000, France Telecom entered as a strategic partner and gradually increased its share in Jordan Telecom until it acquired 51% of shares to become the majority shareholder.
Jordan Telecom was first established in 1971 under the name "Telecommunications Corporation," which was then totally owned by the Jordanian government. In 1997 the corporation was privatized and became known as the Telecommunications Company, providing fixed line services.
Jordan Telecom Group decision was proclaimed in 2006 to integrate the fixed retail business unit, the mobile business unit, the internet and data business unit, the content business unit, and the wholesale business unit to be one giant integrated operator in Jordan.
The Jordan Group now serves more than 2.3 million subscribers with appropriate communication technologies, at affordable prices, and world-class service. The Jordan Telecom Group has started adopting mid of this year the Orange brand name for its services as part of a strategic plan aimed at providing the local market with world class services and products where it introduced its first milestone with the re-branding of Wanadoo; the Group’s internet and data services business unit, into Orange, and then moved to the next phase by re-branding the fixed line services and finally the re-branding of its GSM operator into Orange.
About France Telecom:
France Telecom, one of the principal world telecommunications operators, had almost 160 million customers in five continents (220 countries or territories) as of December 31, 2006, out of which two thirds are under the Orange brand. In 2006, the Group achieved consolidated revenues of 51.7 billion euros. Launched in June 2005, the NExT program (New Experience in Telecommunications) is enabling the Group to continue its conversion as an integrated operator in order to make France Telecom the operator of reference for the new telecommunications services in Europe.
Since June 2006, Orange became the Group's single brand for the Internet, television and wireless telephony in France, the United Kingdom the Netherlands and in Spain, and Orange Business Services became the brand for the services offered to business worldwide. France Telecom is the second largest wireless operator and Internet access provider in Europe and among the world leaders in telecommunications services for multinational companies.
