The iconic Bahrain World Trade Center (BWTC) has today signed a joint venture partnership with Gulf Media International W.L.L (GMI). The agreement, signed recently by BWTC management and Fathi Faraj Al Mohamed, Managing Director of GMI marks the beginning of a contract which will see GMI responsible for managing all advertising and promotional opportunities within the BWTC and MODA Mall premises.
Fathi Faraj Al Mohamed, Managing Director of GMI “GMI is delighted to be working hand in hand with Bahrain’s most iconic building to provide a collection of the most exclusive advertising and promotional opportunities on the island. Everyone in Bahrain drives past the BWTC regularly, and it’s a unique venue for Bahrain’s organisations to advertise! Our joint experience of high-end retailing and strategic communications will be a winning combination and we look forward to a long and successful partnership.”
This joint venture allows BWTC to bring the very best in glitz and glamour to the island as they invite the most prestigious brand names in the fashion world, housed within MODA Mall, to advertise their brands inside and outside BWTC and the exclusive shopping centre.
GMI is a Bahrain based organisation and has been operating since 1977 with operations spread all over the Gulf region and beyond. Their knowledge and experience of the local market is extensive and will provide advertisers with the very best consultation when it comes to communicating with their customers. Now based in MODA Mall, GMI will be available to provide the best possible advice to all advertisers on the leasing of promotional areas and the selling of advertising.
