Aramex Unveils an Innovative Logistics Solution for Regional Fashion Retailers

Published December 16th, 2007 - 01:09 GMT
Al Bawaba
Al Bawaba

One of the world’s leading total transportation solutions providers, announced the launch of a cutting-edge supply chain solution for the booming fashion retail industry in the region which includes advanced automated technologies and regional distribution systems custom tailored to fit the industry's growing demands.

According to experts, retail purchases within Dubai alone are estimated to reach the AED 27 billion mark by 2009, creating a need for integrated third party solutions that can help retailers capitalize on this lucrative market.

Following a world-class model of full automation, Aramex has developed highly customized solutions that enable regional fashion retailers to significantly increase distribution efficiency in the region through an innovative supply chain system capable of storing and dispatching millions of garments a year.

“In today’s competitive retail industry, success in fashion in as much about speed in delivery as it is about cutting edge designs. Aramex is therefore supporting its fashion clients by helping them meet the high demand of their perceptive clientele,” said Iyad Kamal, Chief Logistics Officer at Aramex.

Collaborating with major fashion retail chains, Aramex has developed customized supply chain solutions that have helped them streamline their entire retail process across stores in the GCC from Aramex’s advanced logistics facility in Jebel Ali Free Zone.

At the state-of-the-art logistics centre, Aramex provides unmatched offsite retail solutions powered by an automated GOH (Garment on Hanger) stock replenishment system, with total online visibility and order tracking capabilities.

“Whether it’s helping deliver the latest fashion trend to the shelves or offering special offsite garment storage, Aramex is providing highly-customized supply chain solutions to the region’s rapidly evolving fashion retail industry,” Kamal added.

The supply chain solution market is a key component of Aramex’s overall regional growth strategy, with its Dubai Logistics Centre acting as a dynamic hub for the various markets it serves across the GCC.