VIVA and Microsoft join hands to drive Innovation in Bahrain

Press release

Published April 30th, 2013 - 06:02 GMT

Al Bawaba

VIVA, the Kingdom’s most innovative telecom provider and Microsoft have announced the launch of a new application (app) designed exclusively for VIVA on Windows 8 user friendly interface. Both companies worked closely on the creation of an innovative app that allows VIVA’s customers to fully experience and enjoy remote access to VIVA’s portfolio of products and services, providing an enhanced customer experience.

Andrew Hanna, VIVA CCO said, “Through our partnership with Microsoft we continue leading the path of innovation in Bahrain’s telecom market. VIVA Windows 8 app will enable our customers to perform multiple functions and choose plans or new devices best suited to their needs. It also offers them the option to browse through new promotions, select a number of their choice based on availability and pay their bills; all of these, with convenient access from anywhere and at any time. Microsoft’s world-leading operating system and platform’s capabilities allow us to continue strengthening our customer service and the experience we provide to our customers at all touch points.”

“We are thrilled to partner with VIVA to launch the region’s first Telecom consumer App on Windows 8; this collaboration comes as part of our commitment to supporting our business partners on their quest for superior customer-centric offerings,” said Tareq Hijazi, Regional Country Manager of Microsoft Bahrain & Oman. He further explained how Windows 8 is driving the pace of innovation; he said “the VIVA App is an excellent example of how Windows 8 enables companies to offer their customers new and immersive experiences, based on Windows 8’s unique and distinctive user interactions and features like the live tiles that place new content at consumers’ fingertips.”

The new VIVA Windows 8 app will be initially available at VIVA’s flagship store in Bahrain City Center and will be progressively introduced in all its retail outlets. VIVA’s Windows 8 app will be released in three versions, a Windows 8 store app for users at home, a touch screen and a Windows 8 tablets version for VIVA’s stores.

The new VIVA app will be available for download on the Microsoft store by end of May which currently has over 100,000 apps available for download. The newly launched App adds to VIVA’s expanding portfolio of customer-centric innovations.

Background Information

Viva

Kuwait Telecommunications Company (VIVA) is Kuwaiti Shareholding Company incorporated pursuant to Amiri Decree No. 187 on 22 July 2008 to operate and manage the third GSM mobile network in Kuwait as per Law no. 2 of 2007. Accordingly, VIVA was launched in December 2008 and was listed on Kuwait Stock Exchange during December 2014.

VIVA is the newest, most advanced mobile telecommunications service provider in the country. VIVA has rapidly established itself in the market through its customer and employee-centric approach.

Company Profile

Microsoft

Microsoft enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more.