Starbucks celebrates summer with Festival of Frappuccino

Press release

Published May 3rd, 2016 - 08:00 GMT

Starbucks celebrates summer with Festival of Frappuccino

As a special treat for their customers in the Middle East, this summer Starbucks will be launching the “Festival of Frappuccino”, featuring a range of ice-blended goodness. Starting May 2^nd, customers can explore four new Frappuccino flavours, with the highlight being the all-new Green Tea Frappuccino and the return of Mocha Cookie Crumble Frappuccino.

The Green Tea Frappuccino is created in response to the ever-growing green tea craze, while the rich, creamy and chocolaty Mocha Cookie Crumble Frappuccino is a tried and tested crowd-pleaser. In addition, customers can also opt for the refreshing taste of Mango Passion and Berry Mixed Créme Frappuccinos.

“We are constantly working towards bringing our customers new experiences through that perfectly crafted beverage. Each season we want to introduce something new, and hope that our customers love drinking the Frappuccinos as much as we loved creating them,” said Rana Shaheen, Regional Communications and CSR Manager for Starbucks MENA.

Starbucks has also launched the perfect accompaniment to the new Frappuccinos, the mango passion cheesecake, Strawberry tart and Siren Tiramisu.

In addition to the Frappuccino, Starbucks is also proud to introduce the Peru coffee. Straight from the land of ancient legends this single origin coffee boasts a herbal complexity and round body with hints of almond. Customers can grind it in the store and enjoy it at the comfort of their home. Enjoy this coffee in a new range of Starbucks summer merchandize.

Background Information

Starbucks Coffee Company

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest quality coffee in the world. Today, with stores around the globe, the company is the premier roaster and retailer of specialty coffee in the world.

As the premier vendor of the finest coffee, Starbucks is focused on delivering the best experience to every customer at each of its locations around the world, including Kuwait, KSA, UAE, Egypt, Lebanon, Jordan, Qatar, Bahrain & Oman in the Middle East region

Starcbucks work with many communities, and is committed to providing the Starbucks Experience while respecting the local customs and tastes of each country it operates in. It is also committed to hiring locally, currently providing nearly 2700 jobs for more than 30 nationalities including Arab nationals in over 300 operating stores in the region.

Starbucks stores have been operating in the Middle East since 1999 through a licensing agreement with trading partner and licensee MH Alshaya WLL, a private Kuwait family business.