OPPO UAE and Emirates Red Crescent Unite to Empower the Community this Ramadan
This Ramadan, OPPO UAE is proud to partner with the Emirates Red Crescent (ERC) on a community iftar meal distribution initiative held last Thursday that puts people at the center.
Members of the OPPO UAE team joined the effort on the ground at workers’ accommodation in Khawaneej, Dubai, working alongside ERC volunteers to personally hand out iftar meals to workers and residents who are far from their families during the Holy Month.
Ramadan encourages us to slow down, reflect, and connect with our community. For OPPO UAE, it's an ideal time to go beyond just products and actively engage with the communities that define the country's fabric. Partnering with the Emirates Red Crescent, a prominent humanitarian organization in the region, demonstrates this commitment.
“At OPPO UAE, we see our responsibility in the community as more than just providing technology. Ramadan highlights the importance of generosity and human connection. We are proud to partner with the Emirates Red Crescent and contribute, in any way we can, to making sure no one breaks their fast alone,” stated Lay Ren, President of OPPO MENA.
The initiative is a vital part of OPPO UAE’s wider Corporate Social Responsibility (CSR) program, focusing on humanitarian aid, community involvement, and sustainable development in the Emirates. During this Ramadan, the company is focusing its CSR efforts on direct, practical action, emphasizing a hands-on approach that aligns with the spirit of the season and the company’s core values.
Background Information
OPPO
OPPO is a leading global smartphone brand, dedicated to providing products infused with art and innovative technology. Based on the brand elements of young, trend-setting and beauty, OPPO brings consumers delighted experience of digital life.
For the last 10 years, OPPO has been focusing on manufacturing camera phones, while innovating mobile photography technology breakthroughs. OPPO started the era of Selfie beautification, and was the first brand to launch smartphones with 5MP and 16MP front cameras. OPPO was also the first brand to introduce the motorized rotating camera, the Ultra HD feature and the 5x Dual Camera Zoom technology. OPPO's Selfie Expert F series launched in 2016 drove a Selfie trend in the smartphone industry.
In 2017, OPPO was ranked as the number four smartphone brand globally, according to IDC. Today OPPO's business covers 40 countries and regions, and has 6 research centers worldwide, providing excellent smartphone photography experience to more and more young people around the world.