Liali Jewelers unveils its roadmap for expansion in the region

Press release
Published May 25th, 2015 - 08:23 GMT

Liali Jewellery
Liali Jewellery

In a bid to offer more choice and proximity to its esteemed clientele in the UAE, Liali jewelers is set to increase its retail presence in the Emirate. With the recent launch of its showroom on Al Wasl Road, Liali Jewelers has three new store openings in the pipeline scheduled in the coming months.

The new outlet showroom located in the heart of Jumeirah, in Wasl Vita displays exclusive one off pieces at prices close to cost. Spread across 640 sq. feet of premium space, the store offers no making charges on gold jewellery and a sensational 60% discount on all diamond jewelry. The new showroom is aimed at attracting a lot of expat populace along with tourists visiting the UAE.

Speaking about their robust expansion plans, Mr. Anuraag Sinha, MD of Liali jewellery said; “Our brand’s philosophy is always based on the profound understanding of customers and trends and making their shopping experience a little more exciting. Hence we aimed at opening an outlet store in the heart of the city. Keeping in mind the growing demand for luxury jewellery and building on our success in UAE, we have decided to open three new stores in the region before the holy month of Ramadan.”

Apart from its expansion plans, Liali also revealed the revamping of its designer showroom at Gold & Diamond Park. The new store provides a more spacious and comfortable environment to browse the extensive range of jewellery. Anticipating a rise in demand for gold and diamond jewelry especially during the holy month of Ramadan, Liali is accelerating its growth prospects in terms of store count along with its commitment to match quality, purity and variety in designer jewelry. 

Background Information

Liali Jewellery

Liali Jewellery LLC is a Dubai based jewellery company with a chain of up-market boutiques under the name of LIALI. Started in June 1999 by Raed Ahmad Baker and Anuraag Sinha, today Liali boasts of 23 outlets in most of UAE / Oman & Bahrain landmark locations. The company specializes in certified diamonds, pearls, precious & semi-precious stones, 18k gold, customized handcrafted jewellery. Liali takes pride in bringing innovative concepts in jewellery and consistently endeavors to keep up with the latest trends around the world. Today Liali is associated with fine jewellery and personalized service that epitomize trust. It has established itself as a name to reckon with over the last 20 years. The Liali brand embodies the soul of the contemporary woman.

 

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