Gc Watches introduces cool new ceramic designs this Summer

Press release

Published August 7th, 2012 - 06:48 GMT

Gc Sport Class XXL Ceramic

The luxury Swiss watch brand Gc, will be launching new additions to the highly-successful ceramic series, for both male and female lovers of the brand. Perfect for the summer, the fresh new timepieces will add a dash of sophistication for those style-conscious watch enthusiasts.

For ladies, the new Gc MiniChic Ceramic embodies the characteristic style elements of the current Gc Diver Chic series; the Gc MiniChic Ceramic retains the same round steel face design, but in a 28mm version, enhanced by a plad ceramic bezel with minute markers, T-bar strap attachment and Roman numeral details, which give the watch its sporty and dynamic look. The soft sheen of the high-tech ceramic bracelet and bezel contrast well with the shimmer of the mother-of-pearl dial emphasizing the youthful, contemporary design.

The new Gc MiniChic Ceramic timepieces are available in three different styles; two models with a stainless steel case in combination with either pure white or black polished ceramic and a version with a rose gold (PVD) case and white ceramic bezel and bracelet.

For the gentlemen, the Sport Class XL and XXL ceramic watches are bold trend-setting timepieces, made for an active lifestyle and powered by a precision Swiss Made chronograph movement. These Sport Class Ceramic timepieces stand out with the same stunning high-tech ceramic bracelet and bezel, a lightweight material harder than steel, entirely scratchproof, and hypoallergenic.

This series offers two sizes, one with a striking 45 mm case and a slightly smaller one at 42mm. The stainless steel cases alternate polished and brushed surfaces, offering a contrast with the shine of ceramic on the bezel ring. The dial is highly-detailed, with three contrasting counters giving the dial a well-balanced feel, enhanced by large hand-applied indices and numerals, a tachymeter scale and a date window.

All of the new Gc ceramic watches are equipped with a precision Swiss quartz movement, a scratch-resistant sapphire crystal, SuperLuminova® coated hands and indices, screwed case-back as well as screw-in crown with embossed Gc logo. The timepieces are water resistant up to 100 meters (10 ATM).

Background Information

Ahmed Seddiqi & Sons

The first Ahmed Seddiqi & Sons shop was located in Bur Dubai. As business grew, the Ahmed Seddiqi & sons retail presence expanded from a single shop in Dubai’s souk to a formidable network of elegant stores.
Mr. Ahmed Qasim Seddiqi maintained his focus by offering quality Swiss watches to an array of clients, including royalty and politicians. He furthered the company’s growth through his exclusive franchise agreements with the world’s leading Swiss watch companies and he safeguarded the business by keeping Ahmed Seddiqi & Sons a tight-knit family operation.
The first franchise agreement was signed with Swiss watch brand, West End Watch Co. in 1949, after which the portfolio of brands expanded to include over 90% of the world’s luxury Swiss watch brands.
Today, the passion for luxury watches is deeply embedded into the ethos of the Ahmed Seddiqi & Sons’ family.
What started as one man's passion over 60 years ago is today an empire that brings luxury and honesty to the hearts of watch collectors all over the world.