Burgan Bank releases a new identity for Premier Banking with an array of quality added features

Press release

Published February 19th, 2012 - 06:56 GMT

Burgan Bank

Burgan Bank announced today the re-launch of its Premier Banking Segment proposition with a new identity and unique value added features to provide its customers with an extensive array of exclusive benefits that cater to their lifestyle needs.

“Bringing Lifestyle into Banking” is the new philosophy of Premier Banking at Burgan Bank. The new identity brings together affluence with priority & recognition, which its Premier Banking Customers aspire to. Bringing lifestyle into Banking is the bank’s new initiative to fulfill our Premier Banking Customers’ sophisticated personal and professional banking needs by providing a unique standard of service and exclusive benefits.

The bank’s Premier Banking Customers can now enjoy more personalized and value added services. The new Debit VISA Platinum card for Premier Banking Customers is designed to provide unmatched convenience and benefits with highly rewarding features. Some of these new features include free access to the Airport Pearl Lounge in Kuwait, free Valet parking at selected malls, value added Premier rewards program providing round the year discounts on selected retail outlets throughout Kuwait.

Ms. Haneen Al Rumaihi, Head of Marketing at Burgan Bank said: “Lifestyle is synonymous with the values of our Premier Banking service. We continue to develop our financial products and services to accommodate the varied needs of our customers. This initiative does not only serve to include banking solutions, but it aims more at integrating banking into the lifestyles and daily needs of our customers in an effort to provide a complete, and sound lifestyle solution.”

Burgan Bank continues to provide a comprehensive banking experience that contributes its Premier Customers’ affluent lifestyle. Exclusivity, personalized services through a dedicated Personal Banking Executive, Premier Lounges will ensure a shortened waiting time and better combination of service quality and a customized service. Burgan Bank is dedicated to provide superior lifestyle services to its Premier Customers.

To find out more about Burgan Bank’s Premier Banking service as well as its latest promotions, customers are required to visit their nearest Burgan Bank branch or contact the call center on 1804080.

Background Information

Burgan Bank

Established in 1977, Burgan Bank is the youngest conventional Bank and second largest by assets in Kuwait, with a significant focus on the corporate and financial institutions sectors, as well as having a growing retail, and private bank customer base. Burgan Bank has majority owned subsidiaries in the MENAT region supported by one of the largest regional branch networks. which include Gulf Bank Algeria - AGB (Algeria), Bank of Baghdad - BOB (Iraq & Lebanon),Tunis International Bank – TIB (Tunisia), and fully owned Burgan Bank – Turkey, (collectively known as the “Burgan Bank Group”). Furthermore, Burgan Bank has a present in the UAE through its corporate office (“Burgan Financial Services Limited) which had helped the bank to participate in multiple financing opportunities in the UAE.