Ayaadi volunteers successfully carry out “Envirocare Day” at Mushrif Park in Dubai

Volunteers for Etisalat’s Corporate Social Responsibility (CSR) Initiative, Ayaadi, recently held a one-day event called ‘Envirocare Day’, which was dedicated to supporting the environment. 

Held at Mushrif Park in Dubai, among the participants were Omar bin Huraiz, Chairman of the Board of Trustees of Ayaadi and Ali Al Ahmed, Chief Corporate Communications Officer for Etisalat. During ‘Envirocare Day’, Ayaadi volunteers completed a number of environmentally-friendly activities, such as setting free Francolin birds and planting seeds of endangered ghaf trees, both considered a significant part of the UAE’s culture and history. 

The Envirocare Day initiative is a practical application of the wise UAE leadership’s directives to preserve wildlife, maintain its natural resources, and while simultaneously promoting eco-tourism activities and protecting the UAE’s environment. 

Commenting on the initiative, Amal Alkoos, Fund Director, said: “Maintaining a healthy and clean environment is one of the fund’s key objectives through all of its initiatives which aim to support the UAE community.” 

 This initiative falls under the UAE’s long term strategy to build a green economy, under the slogan: "A green economy for sustainable development,” which was launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, last month.   

“Such initiatives provide Etisalat employees with the opportunity to support community related cases, while promoting the spirit of volunteering,” she added. 

“We hope that initiatives such as Envirocare Day help to raise awareness of the importance of preserving wildlife in the UAE among volunteers, particularly when issues such as climate change and the development new structures and buildings pose a major threat on wildlife.” Alkoos concluded. 

Environment Day initiative is a means of giving back to the UAE Wildlife, and encouraging the public to participate in volunteering.