Nakheel, the Middle East region’s premier property developer, has announced that it is the official sponsor of the prestigious ‘Cuore Verde Endurance Cup’ to be held in Perugia, Italy on July 16, 2005. The Cup is part of a three day event including a Grand Gala that opened the event on the 14th July, and the "Go to Dubai" conference on 15th July to promote Dubai as an investment destination.
The events was opened by the Endurance Grand Gala on July 14th, held under the patronage of Sheikh Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and UAE Minister of Defence, and was attended by over 500 VIPs including executives of top Umbria and Italian companies, and politicians.
The race is supported and organised by the Umbria Endurance Equestrian Team (UEET) and the Emirates International Endurance Racing (EIER), which under the patronage of Sheikh Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and UAE Defence Minister, organises endurance races in Dubai and other countries.
The history of the race dates back to 1989 and the ‘Nakheel Cuore Verde Endurance Cup 2005’ is the country's biggest endurance race of the half-season. There will be around a 100 horses running in the Cup. The UAE team will be represented by Sultan Ahmed bin Sulayem, Executive Chairman Nakheel, who will be riding a horse from Sheikh Mohammed's stable. The race is split into four phases and tracks a distance totalling 120km. The first three phases will be sponsored by one of Nakheel’s premier projects (The Palm, The World, and Dubai Waterfront), with the final phase sponsored by Nakheel Corporate.
Commenting on Nakheel’s sponsorship of the race, Sultan Ahmed bin Sulayem, Executive Chairman, Nakheel said: “Nakheel’s sponsorship of the ‘Cuore Verde Endurance Cup’ further strengthens the healthy relations between Dubai and Italy, as this follows the success of the UAE-Italy Economic Partnership Forum held in Milan in June 2005. Moreover, Nakheel has been closely associated with major sporting events in the UAE, including the Dubai World Cup horse race and the Dubai Desert Classic golf tournament.
“Sponsoring the ‘Cuore Verde Endurance Cup’ perfectly fits into Nakheel’s brand image, as this is one of the most celebrated and highly valued events in the global equestrian calendar, attracting racing enthusiasts from around the world. The event serves as a platform for Nakheel to reinforce its image both in Italy and internationally as a unique property developer,” added Bin Sulayem.
