ALBAWABA - Cristiano Ronaldo, the Portuguese professional footballer who plays as a forward for and captains both the Saudi Pro League club Al Nassr and the Portugal national team, celebrated his 40th Birthday few days ago. CR7, the personal brands related to Ronaldo is worth $885 million.
CR7 worth millions of dollars
According to a recent study conducted by the Portuguese Institute of Management and Marketing, CR7, the personal trademark associated with Cristiano Ronaldo, was valued at approximately $885 million.
The personal brand experienced a boost of about 325% over the past five years, increasing from around $26 million in 2011 to approximately $885 million in 2025.
The CR7 brand represents Ronaldo's name acronym and his football number. According to the Portuguese Institute of Management and Marketing, the brand has seen significant growth across various metrics, including revenue, media presence, social engagement, infographics, social influence, and personal influence.
The personal brand experienced a boost of about 325% over the past five years, increasing from around $26 million in 2011 to approximately $885 million in 2025. (Shutterstock)
It is worth noting that Ronaldo earns about $208 million annually from the Saudi Al Nassr team, in addition to $156 million from advertising contracts with multiple brands, including Nike, Tag Heuer, and Louis Vuitton.
The famous footballer also boasts a strong presence and large following on social media platforms. According to recent statistics, Ronaldo's name is mentioned in 22.3 million press articles annually worldwide, and his name is searched approximately 187 million times on Google.
