WTS Announces Unique Golf-inspired Treatments Designed for PGA Tour Spa Laterra
Golf Enthusiasts Offered Innovative Game-Enhancing Treatments and Programs that
Will Condition Body and Mind
ROCKVILLE, MD (September 8, 2008) – WTS International, a worldwide leader in spa consulting and management, announces the addition of innovative and enriching golf-inspired spa treatments at the luxurious PGA TOUR Spa Laterra, a facility managed by WTS International.
WTS developed the exclusive treatments for the St. Augustine, Florida spa--the first ever to bear the PGA TOUR name--to enhance and optimize the golf enthusiasts’ game and performance on the course. The treatments include PGA TOUR Spa Laterra’s signature service, Mindful Golf, which is designed to improve a player’s golf skills. A unique, comprehensive mind-body experience, the Mindful Golf program includes an evaluation and customized program designed by a Golf Specific Personal Trainer, a PGA TOUR Golf Academy Professional and skilled massage therapists who focus on the client’s specific needs.
A la carte treatments include the Sunbrella, a deep-cleaning facial and thorough application of sun protection for a day on the fairway, as well as the Tee Time, the express grooming facial for men to revitalize and protect the skin. Specialized massages include the Warm-Up to help players stretch and loosen up before tee time and The 19th Hole to help tired and tight muscles recover from a long day at the links. Golf-specific personal training and conditioning also is offered.
The PGA TOUR Spa Laterra is the first branded PGA TOUR Spa in the United States and is located at the King & Bear course at the World Golf Village in St. Augustine, the only course co-designed by Arnold Palmer and Jack Nicklaus. The full-service spa includes 10 treatment rooms, including a couples' treatment area, two facial rooms, two body treatment rooms, four massage rooms and a hydro-therapy vichy room. Guests can also experience treatments in one of the spa’s distinctive outdoor floating cabana rooms, which are accessible across small stepping stones in a stunning Koi Pond. Another of the spa’s unique settings is its private Garden Sanctuary and patio; immersed in warmth, sunlight and natural beauty, guests can enjoy an al fresco shower.
“We wanted to take this unique concept and truly elevate the PGA TOUR Spa Laterra into a golfer’s paradise,†said Gary Henkin, President of WTS International. “It’s another example of how WTS International strives to look at spa offerings with a fresh eye and devise programs that span across the spectrum of well-being to offer creative personal care services and fitness/lifestyle programs.â€
WTS International (Rockville, MD) is a worldwide leader in the delivery of spa consulting and management services. Clients include numerous hotels and resorts, luxury residential projects, exclusive private clubs and a wide array of real estate developments throughout the U.S. and abroad. The firm specializes in providing feasibility studies, concept and design services, pre-opening and daily management for both spas and fitness facilities. For more information about WTS International, visit www.wtsinternational.com or call 301-622-7800.
