Web conferencing saves 94% on meeting costs; offers eco-friendly solutions
InMotion by Media Solutions drive the trend in the UAE
Web conferencing can save time, money and increase productivity, according to Altaf Alimohamed, Managing Director, Media Solutions.
“Travelling for business meetings is a good way to meet and understand business partners, however, we need to agree that it is also poses quite a strain on time, money and resources, especially during these challenging economic times. Web conferencing can shave 94 percent off of the cost of a meeting,” he said.
Alimohamed suggest that a meeting by web conference brings an immediate solution to enhancing productivity levels, reducing lead time to decision-making and managing a positive balance sheet. He cites an independent study conducted by www.webconferencing-test.com.
“Recent research looked at the economic benefits of a web conference versus a traditional meeting. The results reveal that web conferencing requires just six per cent of the cost incurred during a traditional, face-to-face meeting*,” he said.
Susan Black, CSP Vice President of Momentum Conferencing Corporation agrees. She said that she has witnessed a 20 percent increase in demand for web conferencing applications in the last year alone.
“The economic situation is a huge component in that growth, along with the desire by most businesses to ‘go green’ and to play a role in reducing the carbon footprint,” said Black. Canada-based Momentum Conferencing Corporation is a technology partner of Media Solutions.
Black said that InMotion is a web application that brings business associates from multiple locations together to share information in an interactive environment over the Internet. InMotion is available in the UAE from Media Solutions.
“Sophisticated video conference systems are still in use in big companies, but for smaller companies with small business budgets, these options cost a fortune and are often out of reach. InMotion is a high-end video conferencing system with multiple user sessions, and is very affordable.
“Green is another value-added factor. InMotion enables our clients to make a positive impact on environment. The meetings & training sessions held using web conferencing can connect geographically diverse teams, employees and customers, without any major negative environmental impacts,” she added.
Alimohamed said that while web conferencing gained acceptance in world markets it is still at an early stage in the UAE.
“Efficient and affordable IT infrastructure and solutions support driven by enhanced market awareness are factors that will encourage growth in web conferencing throughout the region.”
He said that unlike video conferencing, InMotion can function without the use of high-priced hardware and software.
“We can swiftly configure existing IT hardware, and for a little as AED 275 per month a company is given unlimited use. The programme is delivered over the Internet and works as a Software as a service, or SaaS application,” he concluded.
