UAE national Shuaib Hussain Al Hammadi is the first winner in the Emirates of a specially-customised VW Golf in a promotion organised by motor accessories specialist Yellow Hat.
The 21-year-old Dubai Police Academy student is thrilled to be the new owner of the appropriately named Yellow Hat 1 (YH1).
He qualified for the draw having bought a DVD player from Yellow Hat’s Nad Al Hamar branch in Dubai and was presented with his prize by Pierre Issa, director of operations, Sharaf Industries, Yazan Rijleh, brand manager, Volkswagen - Al Naboodah Automobiles and Graham Markwick, Yellow Hat’s general manager.
“What a fantastic start to the year, but after winning a car like this, can it get any better?” said Shuaib.
The VW Golf has been given the Yellow Hat touch, thanks to partner brands such as speakers and subwoofers from Rockford Fosgate, cabling and interfaces from Monster Cable, Neon Styling and Accent lights from StreetGlow, 18-inch alloy wheels from Advanti Racing Wheels with a set of Nitto high performance tyres, a roof mount monitor from XM, and a DDX 7032 Multimedia Receiver from Kenwood and much more.
The YH1 is an exceptional car, encompassing the concept of what Yellow Hat Japan is all about – the ultimate car accessories superstore, where service quality and top of the line products are unmatched in the UAE.
“Ever since Yellow Hat had entered the UAE market, it has always been our goal to share our enthusiasm about cars to both locals and expats in Dubai,” said general manager, Graham Markwick.
“There is a lot left for the residents of Dubai to discover about Yellow Hat Japan and what we are capable of and YH1 is a small testament of what we have in store for the Middle East region. Our stores carry everything needed to help style and personalise one’s own car.
“We feel very excited about a local Emarati winning the car. It speaks loudly about how enthusiastic the UAE market is about having us here and about sharing our own deeply rooted passion for all things related to cars.”
The handing over of the YH1 to Shuaib marked the first anniversary of Yellow Hat’s presence in Dubai. The Times Square Center branch celebrates its first anniversary, along with the full-service centre at Nad Al Hamar during January.
Promotions for the first anniversary include special offers and price reductions up to 75 per cent through January to February 2009.
