Surround Yourself with Beauty with the UAE’s First Online Fashion

Published April 21st, 2010 - 07:19 GMT
Al Bawaba
Al Bawaba

Combining an impressive array of beautiful things from fashion, accessories, art and furniture to home ware and books, the region's first exclusively online fashion and art boutique, Aura b, provides a digital oasis of options for those seeking Middle Eastern and international designers and brands.
Owner and creator Dina Abdulhadi Daryani has developed Aura b to be a platform for emerging designers, artists and brands, which gives shoppers the opportunity to buy unique pieces, while at the same time supporting new talent.
“Aura b represents and supports a new generation of fashion and art with exciting and eclectic products from equally exciting designers and artists. I want it to be easy for people to have access to collections that cannot be found elsewhere in the UAE. We now carry over 59 artists, designers and brands such as fashion label Inès, from Lebanese designer Zeina Sultani, distinct fashion pop-art from Isabelle Viallaneix,inspirational jewelry from Nada G and funky retro furniture from Nora Badanian make up just some of the items available,” said Daryani.
The website has been designed to be completely user friendly with distinct sections dividing up each product range, which then allows for searches by brand, designer, artist or even by price range and colour.
“Aura b is a holistic digital boutique and offers a range of options that would be ideal not only for personal shopping, but also for wedding lists, gifts and boutique interior design firms,” added Daryani.
The site offers free shipping and next day delivery within the UAE and free international delivery with purchases over US$250 (AED920), taking no longer than 3 days to be delivered. To browse the latest online fashion and art boutique visit www.aura-b.com

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