StarHospitality Hotels & Resorts, the hospitality arm of ETA Star Properties, a leading property developer in the UAE, today announced the launch of StarPoints, a luxurious hotel apartment located in the heart of Kuala Lumpur, Malaysia. StarHospitality has showcased its latest property at its stand in the Arabian Travel Market (ATM), the region's leading travel and tourism networking event.
StarPoints is located in the Central Golden Triangle of Kuala Lumpur, between the old city and the new. The hotel apartment towers over the other structures in its vicinity, thus offering guests an unmatched view of the bustling capital. The property is ideally located on the edge of the city centre, within 2 kilo meter radius of all the important highways -- makes commuting a breeze. The property is all set to open its doors for business in the third quarter of 2009.
On the launch of StarPoints, Mr. Abid Junaid, Executive Director, ETA Star Properties, said, “We are very excited to announce the launch of our new property in Kuala Lumpur. The leisure market has witnessed a steady growth in Malaysia over the years. The capital city is has no parallels in the regions when its comes to shopping havens, wellness spas, private medical centers, entertainment outlets and a huge selection of local and international specialty restaurants and cafes. Keeping this mind we are confident and happy to launch our first property outside the UAE in Kuala Lumpur. We are certain that over time, StarPoints will become the ideal choice for all business travelers and leisure guests in Kuala Lumpur.”
He added, “ATM is the region's leading travel and tourism networking event dedicated to unlocking the business potential of the Industry. Participating in ATM gives us a good platform to strengthen strategic alliances with like minded partners across the tourism property.”
StarPoints boasts of 137 tastefully furnished rooms that include 12 junior suites, four executive suites and two executive floors.
StarHospitality operates under the commercial name StarHospitality Hotels & Resorts. StarHospitality Hotels & Resorts is co-owned by Dubai-based conglomerates ETA Ascon and ETA Star Property Developers LLC. The company aims to build a new benchmark in hospitality experience in the region and beyond.
StarHospitality’s properties in Dubai include StarBoutique, Clock Tower; StarMetro, Deira; StarMetro, Al Barsha; and Hallmark Hotel, Deira. The hospitality division of ETA Star also manages StarSahara in Sharjah.
ETA Star Property Developers LLC is a part of the ETA Ascon & Star Group, the USD 6 billion conglomerate. ETA Star Property Developers is developing over 50 million square feet of premium property in countries in Middle East and South East Asia, including UAE, Oman & India.
In the UAE, ETA Star's portfolio currently includes premium commercial, residential and hospitality projects. Verde Offices and Residences, The Grandeur Residences, 23 Marina, Liberty House, Goldcrest Views-2, Goldcrest Executive, The Summit are some of the prominent projects of ETA Star that are currently being developed. The first ISO certified developer in the region and voted Superbrand for two years in a row. ETA Star is among the few developers who have started delivery of projects with all others scheduled to deliver as promised.
To learn more, please log on to www.etastar.com