SouqExtra! Adds Spinneys to Network of Partners Boosts Retail Operations

Published May 4th, 2009 - 09:10 GMT
Al Bawaba
Al Bawaba

SouqExtra! Adds Spinneys to Network of Partners Boosts Retail Operations

SouqExtra! is strengthening its retail operations by signing up Spinneys to manage and operate supermarkets in its chain of community centre concepts in the UAE.

The entry of Spinneys allows the retail innovators to offer the best in shopping experience, having signed up some of the most experienced and reputable retail operators in the region.

“We are delighted to be working with Spinneys, who will be adding value by operating and managing a number of concept stores across the UAE. Their expertise and experience match our vision, with the efficiency and effectiveness that they have established with their brand,” said Saleh Lootha, Managing Director SouqExtra!

SouqExtra! is introducing a new community supercentre model  that combines both retail operations and community services, as well as a business support programme for promising Emirati entrepreneurs.

“Our aim is to provide a unique value offering that addresses the many retail and public service needs of nationals, residents and tourists in the UAE. We have developed an excellent concept, and are now tapping the expertise of valuable partners like Spinneys to ensure we offer the best retail experience to our target audience,” Lootah added.


As proof of the community supercentre concept’s appeal, SouqExtra! is following through its expansion plans and has signed several agreements during the past months that involve the set up of 10 superstore outlets across the UAE, beginning with Al Ain, Ajman and Fujairah, and a planned roll out all throughout the country, as well as around the region.