The 2006 sales figures for Saudi Arabia’s leading ready-mixed concrete company, Saudi Readymix, are expected to top the company’s impressive 2005 sales figures of SR 486 million ($130 million), which were in turn up 30% from 2004, according to the company’s President, Rami Alturki. This increase has catapulted the company into the Arab News’ Business Survey of the top 100 Saudi Companies. The company’s sales forecast by the end of 2006 is expected to push the company’s ranking even further up the list.
The drive towards sustained growth and expansion has seen the construction of two commercial stations and one on-site concrete batching plant, in different locations across the Kingdom in the last quarter alone, bringing the total number of plants in Saudi Readymix’s network to 19 commercial and five on-site ready-mixed concrete stations. This network is strategically distributed to supply construction projects in all major metropolitan areas in the Eastern, Central and Western Provinces.
Commenting on the strong performance of Saudi Readymix, Alturki said, “2006 has been marked by massive growth in our customer and project portfolio fuelled by the fast growing demand for quality ready-mixed concrete. Our growth strategy has enabled the company to stay ahead of this demand by anticipating our customers’ needs and maintaining an innovative and proactive approach to the services we provide.”
“In 2005 we focused mainly on building new production plants and expanding our existing ones to bring them within easy reach of customers and we built on that momentum in 2006 with a capital investment exceeding SR 130 million (US $35 million). This is part of a 5-year investment strategy aimed at increasing the company’s geographic spread and consolidating our position as the largest ready-mixed concrete producer in the Kingdom”, Alturki continued.
“We apply the highest international quality benchmarks in all aspects of our business, and we were delighted when this commitment to excellence was affirmed recently by the Arab News Business Survey which ranked Saudi Readymix among the Kingdom’s top 100 companies, especially considering we are the only ready-mixed concrete company to be included,” Alturki added. “We are enormously proud to have earned official recognition for the achievements we are making in sales, growth and staff training.”
Alturki placed special emphasis on the area of customer service saying, “Customer service plays a significant role in the company’s growth strategy and we aim to be the industry’s benchmark as we currently are in quality. We constantly strive to match reality with the high expectations we place on ourselves. Therefore, we are investing heavily to improve in this area in the upcoming years by widening the channels of communication between us and our customers and using them to understand and anticipate their needs.”
As part of a five-year growth plan, Saudi Readymix is looking to increase its production volume by 25% annually beginning in 2007 via the acquisition of other ready-mixed concrete producers as well as the construction of a host of new plants throughout the Kingdom.
“The strength of the Saudi economy – and that of the GCC region as a whole – is continuing to grow and we are glad that the vital role we play in the construction sector enables us to contribute to the success of the Kingdom’s economy and that of the neighboring Gulf countries,” concluded Alturki.
About Saudi Readymix
Saudi Readymix is the leading producer and supplier of ready-mixed concrete and related products in Saudi Arabia. It was established in 1978 and is a wholly-owned subsidiary of Khalid Ali Alturki & Sons group of companies (Alturki Group), a leading industrial conglomerate.
Saudi Readymix employs a total workforce of over 1,500 managerial, administrative, technical and operational staff. Its teams of technical experts offer technical advice and assistance to customers throughout the Kingdom. They operate local, regional and central laboratories, which develop mix designs, conduct routine testing and analysis on its concrete products and research new products under development. They also conduct in-house technical training of all its employees.
Since its establishment, Saudi Readymix has worked on an impressive array of prestigious projects for both the public and the private sectors. Most of the Company’s stations are officially approved as suppliers to major governmental and industrial authorities, such as Saudi Aramco, SEC, SABIC, the Royal Commission, MoDA, among others.
The Company’s network of plants and stations are strategically located throughout the Kingdom in order to cover all major commercial and industrial areas, including: Dammam, Sihat, Aziziyah, Hofuf, Jubail, Khafji, Khursaniyah, Riyadh North, Riyadh South, Riyadh West, Al-Kharj, Jeddah North, Jeddah South, Jeddah Briman, Makkah, Madina, Rabigh and Yanbu.
The Company currently operates the largest fleet of ready-mixed concrete equipment in the country with over 300 truck mixers and 90 mobile pumps.
Its products include an immense library of concrete recipes, many of which are unique to the Company; hot mix asphalt; quarry products and concrete masonry units.
