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SAS solutions supports ‘green’ momentum in the Middle East

Published August 9th, 2009 - 06:47 GMT
Al Bawaba
Al Bawaba

Rising governmental expenditure on ‘green’ initiatives to ease out impact of economic downturn

SAS, the leading provider of business intelligence and analytic software and services, has announced that it will continuously support the ‘green’ momentum in the Middle East, through its ‘SAS for Sustainability Management’ solution - a powerful tool that is based on the SAS Business Analytics Framework. This is amidst the recorded rise in government expenditure towards the environmental sector, which according to research and consultancy firm Frost & Sullivan is aimed at softening the impact of slower growth in the market in 2009.

SAS solutions help organisations proactively identify innovative strategies that address complex environmental, social and economic situations. As the only company that can combine data integration, reporting and analytics to enable clients to effectively address current environmental, social and economic challenges, SAS offers its ‘Sustainability Management’ solution to help clients identify best practices and problems for further evaluation. The solution also uses its predictive abilities to report on triple bottom line indicators and to validate strategies, identify causal relationships, forecast improvement scenarios and drive innovation.

“The eagerness of various companies in the Middle East to adopt ‘green’ initiatives is being further driven by the increasing government focus on the environmental sector, which has grown to hit an approximate value of USD 12 billion,” said Carel Badenhorst, Head Technology Practice, SAS - Middle East. “More businesses in the region are now looking at adopting enterprise software that provides quick implementation, quantifiable results, and the flexibility to accommodate regulatory and transparency demands. Our role is to provide these solutions to help organisations successfully manage their environmental resources in the long term.”

Providing an enterprise-wide framework for all sustainability dimensions, SAS’ industry-leading sustainability software makes a big difference for businesses especially when resources are scarce. As a result, many organisations have now identified ‘SAS for Sustainability Management’ for its strong capacity to measure their baseline performance on emissions, energy, water and waste, which determines the fiscally responsible path to improvement. Some of the companies using this SAS’ ‘green’ solution include Cisco and the Poste Italiane Group.

“Regardless of the approach, organisations must base decisions on accurate and timely data.
Through our solutions, we can help regional companies optimise their business strategies for minimising risks and costs, developing new lines of business, and improving environmental resource consumption. We are also extending our capabilities to evaluate Scope 3 emissions related to an organisation’s value chain, along with business-focused analytics such as the cost curve for greenhouse gas decline, all in line with our shared aim to lessen the impact on the environment and mitigating the future risk of depleting our planet's natural resources,” concluded Badenhorst.