Rotana Dubai and Northern Emirates has announced recently the biggest summer campaign’s in the area with multi packages and offers each targeting different markets with an aggressive marketing approach focusing on GCC market.
Commenting on Rotana summer campaign, Mr. Naeem Darkazally, The Area Director of Sales and Marketing for Rotana Dubai & Northern Emirates said: “Despite the global situation, we were well prepared and are very optimistic this summer. Our approach is aggressive and very targeted. We are forecasting around 75% occupancy this summer in our hotels in Dubai and Northern Emirates where Rotana has more than 3500 rooms. Domestic travel will play a major role in boosting the occupancies this summer and we expect a strong presence from the GCC leisure travelers hence, all marketing activities were planed accordingly”.
Rotana summer campaign is a combination between competitive rates starting from 250* inclusive of breakfast, special offers for long summer holidays starting from 2500* per week inclusive of breakfast in hotel apartments by Rotana in Dubai and the villa product at The Cove Rotana Resort in Ras Al Khaimah. Other offers are also available with specially tailored packages that combines a holiday in Dubai with Fujairah and Ras Al Khaimah, that is with free nights, dining vouchers worth 200 AED in Dubai, massage treatment and breakfast for 1800* AED.
All offers are valid between 15th of May and 15th of September 2009. The participating hotels in the Dubai & Northern Emirates are Al Bustan Rotana Dubai, Al Murooj Rotana Dubai, Media Rotana Dubai, Towers Rotana Dubai, Jumeira Rotana Dubai, Arjaan Dubai, BurJuman Arjaan Dubai, Villa Rotana Dubai, Rihab Rotana Dubai, Rimal Rotana Dubai, Sharjah Rotana , The Cove Rotana Resort – Ras Al Khaimah and Fujairah Rotana Resort & Spa – Al Aqah Beach.
About Rotana
Rotana currently manages a portfolio of 67 properties throughout the Middle East with an aggressive expansion plans. At Rotana, we have chosen to acknowledge how precious time is to you by making all time spent with us, Treasured Time. This means that we pledge to understand and meet the individual needs of all our guests. In so doing, we have evolved our product brands to include, Rotana Hotels & Resorts, Centro Hotels by Rotana, Rayhaan Hotels & Resorts by Rotana and Arjaan Hotel Apartments by Rotana. Treasured Time. Our promise to you.