With the global enterprise portal market valued between US$2.5 billion and US$3.1 billion in 2006, according to a report by the Butler Group1, an increasing number of organizations in the Middle East are relying on this centralized source of corporate information for critical business updates. Regional companies that have deployed enterprise portals have reported an increase in productivity based on more timely access to key data.
“In the Middle East, a number of customers including banks, oil companies, and government departments have created enterprise portals as dynamic repositories of information about new services, sales or customer updates, administrative issues, and financial results,” said Mohamed Ojaimi, Technology Marketing Manager, Oracle Middle East. “Creating this single source of data enables staff to access the information they need to do their jobs, in a quick and reliable way.”
Existing and potential Oracle customers from around the Middle East received an interactive update this week on how to develop and deploy enterprise portals at the Oracle Developer Day events in Abu Dhabi, Doha, and Kuwait City. These seminars provided software developers and IT management with insight into Oracle Fusion Middleware and how this technology enables initial portal visualization based on company needs, integration of portals into the organization’s business environment, and collaboration between applications.
“The business value of deploying enterprise portals has been realized by customer like Dubai Courts and Jordan’s Fastlink. Organizations such as these are looking at how to make their existing portals even more integrated into everyday business processes, while hundreds of businesses in the region are at the development or early deployment stages of the portal process. Clearly the cost and efficiency benefits of enterprise portals are becoming a convincing incentive for Middle East-based businesses,” add Ojaimi.
As part of the more than 100 customer and partner events that Oracle hosts around the Middle East region every year, the company is also managing a series of business roundtables for chief financial officers in Jeddah, Beirut, and Amman this month, as well as workshops for human resources managers in the GCC.
