Protect your colour and shine this summer with Wellaflex
For women living in the Middle East, the harsh climate has always been a worrying factor and a cause for concern when it comes to colouring hair. Wellaflex, the latest styling range from international hair experts Wella, has launched Color Brilliance, a collection of products designed specifically to protect and enhance hair colour.
With the summer season just around the corner, most women are looking to update their styles and adapt it to the hottest months of the year. Now is the time to experiment with a change in colour and cut, but most women are hesitant to make a drastic change fearing damage from the unforgiving sun.
Wella’s Color Brilliance range of styling products ensures protection against colour damage, with a triple Color Protection System. Consisting of a unique combination of UV, heat and moisture protection, this duo of mousse and hair spray is the ultimate defense against the sun.
The new collection also includes the Flex Active Formula, the signature technology incorporated into all Wellaflex products. The formula uses a high quality blend of polymers, which create flexible bonds around the hair. This invisible network allows the hair structure to be maintained and protected while looking healthy.
Wellaflex Color Brilliance is now available at all leading supermarkets throughout the GCC.