objectives met at libya’s infrastructure and energy exhibition.
PROJEX LIBYA, the international exhibition for Libya’s infrastructure and energy sectors, provided the global business community with a unique and effective platform to develop a relationship with those involved in implementing the country’s far-reaching development plans.
Exhibitors at the 2007 event, many of whom achieved their set objectives, are already seeking to book space in the next show in order to further cement their position, and active interest is being expressed by new countries keen to position themselves in the market.
The exhibition, which ran from December 10 - 13 at the Tripoli International Fairground, was officially opened by the country’s Prime Minister, HE Dr Al Baghdadi Ali Al-Mahmudi who spoke of the importance of Projex Libya as an international technological showcase for products and expertise to support the country’s economic progress.
Over 3,000 government and private sector planners, specifiers and procurement officials involved in Libya’s infrastructure and energy development projects, as well as engineers of all disciplines, specialist contractors, consultants and trading agents visited the show, enabling exhibitors to make the essential contacts necessary to secure a part in the nation’s development programme.
A number of Libya’s leading public sector organisations put on impressive displays demonstrating their pivotal roles within the country’s strategic plans and highlighting the opportunities open to companies from the world’s leading technology export nations.
These displays included those from the Organization for the Development of Administrative Centers (ODAC), which is central to the planning, implementation and management of Libya’s major infrastructure projects; the Great Man-Made River Authority (GMMR), responsible for the world’s biggest engineering project to provide water security for the country’s population and to support agricultural development; and the National Oil Corporation (NOC), Libya’s supervisory and controlling body for the country’s vital petroleum sector.
Other Libyan exhibitors included private sector manufacturers, service companies and trading agencies.
More than 130 companies from around the world participated in Projex Libya, many within national groups. These included:
- Japan: major petroleum corporations seeking to interface with Libya’s energy sector participated in a pavilion supported by the Japan External Trade Organisation (JETRO).
- Greece: the Hellenic Export Promotion Organisation (HEPO) coordinated a pavilion of companies showing building and construction products.
- UK: UK Trade and Investment’s Oil and Gas Directorate brought a group of companies drawn from the UK’s oil and gas industry. In addition, there was a separate UK pavilion of companies showing technology appropriate to Libya’s infrastructure sector.
- USA: a major group of US companies showed products and services appropriate to Libya’s economic development plans. The participation was backed by the US Department of Commerce through its Trade Fair Certification Program.
- Canada: the Canadian Embassy backed a pavilion of companies profiling oil and gas technology, as well as telecommunications and engineering.
- China: a pavilion of Chinese companies showed petroleum industry equipment and drilling technology.
Exhibitors participated from 16 countries in total. Others included France, Germany, Italy, Poland, Turkey and South Africa.
Exhibits covered the complete infrastructure spectrum, including building and construction, transport and communications, water and environment, power and electricity, telecommunications, agri-industry, and education and training. The single biggest sector represented was oil and gas, reflecting the vital importance of this industry to Libya’s economic future.
Many exhibitors reported that they had achieved their aims and that their objectives had been met. The objectives were varied and included market research, locating an agent, supporting an agent, maintaining a market position, and direct selling.
Plans are now being formulated to continue with the Projex Libya series of exhibitions next year.
