To mark Hag-e-laila, the 15th day in the Islamic month of Sha’ban, Nutro, a popular biscuit and wafer brand in the region, tied up with Modesh World to treat thousands of visitors to its newly revitalised range of crispy wafers, yummy creams and biscuits.
Arvind Kumar, CEO of Strategic Food International Company (SFIC), makers of the Nutro brand said his company was honored to be a part of this auspicious occasion. “In the Islamic calendar, Sha’ban is the most important month preceding the Holy month of Ramadan and the 15th of Sha’ban is a tradition observed throughout the region. We hope families and children enjoyed our products that have recently been relaunched with superior taste and attractive packaging after thorough research into the likes and dislikes of our local consumers.”
