Nautica launches kids’ collection in the UAE
Nautica®, the brand known for its elevated style and quality designs, has launched its Kids’ Collection in the UAE. The Nautica® Spring-Summer 2008 Kids’ Collection is now available in Nautica® outlets in Dubai (Dubai Festival City, Deira City Centre) and Abu Dhabi (Abu Dhabi Mall, Marina Mall).
The Abu Dhabi-headquartered LIWA Trading Enterprises, a market leader in the region’s fashion industry, has brought Nautica® to the region. The Nautica® brand has made enormous gains since its launch in the region a year ago.
Commenting on the launch of Nautica® Kids’ collection in the UAE, Mr. Arwin Mesquita, Brand Manager, Nautica®, said, “The introduction of the Kids’ collection reinforces the Nautica brand’s commitment to consumer demand by providing refined, casual classics inspired and energized by the water, that are always crisp, clean and distinct. It was logical for us to launch Kids’ after the success of Nautica® men and women’s collections.”
He added: “The Kids Spring Summer Collection is clean and classic. Styles and bold colors found in traditional Nautica® looks have been transformed into adorable creations for boys and girls in the Spring Summer 2008 Collection.”
The Nautica® Boys Collection is an easy-fitting outfit to play in but there is no need to sacrifice comfort for fashion. Striped rugby tees paired with durable twill shorts and pants are perfect for rowdy tackle games along the shore. Turn this rough and tumble lad into the perfect little gentleman by substituting the look with a colourful cotton Deck Shirt or windowpane dress shirt. Bright blues, reds, yellows and greens energize this collection for spring summer. The collection is available in sizes XS (4) – XL (14).
The Nautica® Girl collection will capture the simple sweetness of every little lady who dons the colorful tops and cute skirts of the line. A timeless cotton piqué knit dress with a classic ribbon belt accent is the perfect look for a seaside play date. Pair a ruffle v-neck top with cuffed shorts accented by a bright canvas belt and the adventure-seeking Nautica girl is prepared for her very own escapade. Pinks, yellows, whites, floral prints and plaids round out the feminine color palette. The collection is available in sizes XS (4) – XL (14).
