The Modern Arab Distribution Company, one of the companies under the Nader Group umbrella, has launched Sunwhite’s new campaign on the 6th August entitled “You Know Better”.
The “You Know Better” campaign addresses Jordanian Women especially housewives. It empowers them to trust the experience and knowledge they’ve inherited over the years from their ancestors. The campaign highlights the fact that Jordanian women have become experts in cooking, and that they can tell what’s best for them and their families when it comes to choosing the best rice and preparing it.
Nader Group has launched this campaign as an attempt to encourage women to
make the most informed decisions and remind them of the knowledge they have when it comes to what’s best for their families. Jordanian housewives have proven that when empowered they can even surpass the best chefs in the world and cook delicious rice meals using no tools for measuring the ingredients.
Nader Group enjoys a reputation of being a formidable market leader in quality products and brand building.
