The Networks business of Motorola,
Inc. (NYSE: MOT) today announced the addition of
service quality optimization
(SQO) to its global professional services portfolio, extending a rich
history in network optimization to the next level. Combining best in class
service quality management (SQM) practices with network optimization expertise,
Motorola's SQO service helps mobile operators increase existing revenue streams
and identify new opportunities to enrich the subscriber experience by
aggregating end user data streams, measuring performance against key quality
indicators (KQI) and making adjustments to both network elements and business
processes.
"Our service quality optimization service helps operators identify applications
that are essential to their customers, monitor perceived customer satisfaction
and decide how to best manage the tradeoffs between network investment and
subscriber experience" said Eric Pradier, vice president, services for Motorola
Networks. "Motorola combines its network optimization expertise with
comprehensive data from the network to help operators enrich quality of
experience (QoE). As service providers improve experiences for their
subscribers, customers can often respond with improved brand loyalty. Strong
brands attract new customers."
