MINI Roof Designer. Create your own MINI
Even more creative design opportunities now offered by MINI
Dubai, UAE. The MINI continues to reflect its lively spirit by offering customers more creative design opportunities. Do you like dots or stripes? Or are you fond of crazy checked designs? If so, there's now a platform for MINI drivers with creative potential to show their flair for design. The new tool, the MINI Roof Designer, offers the MINI community plenty of opportunities for personalising the roof of their MINI.
At www.MINI.com/roof-designer, users can access the virtual parking area, where 90 existing roof designs (so far) are available as a source of inspiration.
The highlight of the web site is the "MINI Workshop", where users can give free rein to their creativity. You can select your ideal MINI, click on the body and roof colours, and then you're off! An innovative 3D Design Machine allows users to create their very own personal roof design from a wide range of backgrounds and shapes – including camouflage, checked and striped patterns – in which the colours can be adapted to suit the user's requirements. Drawing tools plus line and text templates complete the creative package. This tool is available not only to MINI drivers, but also to all MINI fans who would like to present and make their designs available to the community.
The MINI Roof Designer is available exclusively online. As soon as you have chosen your personal favourite, simply order it, and the transfer will be applied to the car's roof by the MINI dealer of your choice.
Check out what’s possible with the MINI Roof Designer – you can find an example in high resolution for download on the BMW Group Press Club at www.press.bmwgroup.com.
