Islamic Chamber of Commerce and Industry commit to protect consumers in Islamic countries by signing a memorandum of understanding with Hemaya Universal
The Islamic Chamber of Commerce and Industry (ICCI) signed a memorandum of understanding with Jeddah-based Hemaya Universal (HU) which is expected to step up consumer protection strategies in the Islamic and Arab countries, as well as spread awareness among consumers in the Islamic World.
Under the agreement, ICCI, represented by Chairman Sheikh Saleh Kamel, and HU, represented by Chairman Ahmed Abdulaziz Al-Hamdan, will exchange information, experience, sessions and symposiums to support scientific and social initiatives against counterfeiting and piracy.
To support these measures, The Arab League and ICCI, in association with Hemaya Universal, are organizing the First Arab Consumer and Brand Protection Forum in Jeddah on October 19-21 this year, under the patronage of HRH Prince Khalid Al-Faisal Bin Abdul Aziz Al-Saud, Governor of Makkah region.
The forum will seek to raise public awareness about the dangers of counterfeit products as well as make recommendations for an effective fight against piracy by sharing expertise with relevant international organizations.
To promote the forum, the organizers have launched www.arabworldprotect.com, where users will find access to detailed information about the forum objectives, subjects, partners, sponsors, and registration information.
Sheikh Saleh Kamel expressed excitement about the relationship, stressing the importance of reaching out to the private sector in an effort to find solutions to the problems and challenges facing Arab and Islamic countries.
“Since the private sector’s role in preventing counterfeit products and protecting consumers will have a positive impact on the economies of the Arab and Islamic countries, ICCI agreed with Hemaya Universal to cooperate in promoting awareness on how counterfeit products put the health and safety of consumers at risk,” Sheikh Saleh Kamel said.
Al-Hamdan agreed stating that “the First Arab Consumer and Brand Protection Forum will contribute strongly in unifying visions for the protection of Arab and Islamic consumers by ensuring societies are free of counterfeiting and piracy.”
“ICCI embraced HU efforts as a strong supporter of cooperation between Arab and Islamic countries, and as an influential link between the chambers of commerce as well as the private sector in the Islamic world.”
