I Witness Media Relations Launches its Services for the Arabian Gulf and the Middle East from Dubai
The launch of a new company specialized in media relations, was announced today to provide the local, regional and international companies in Dubai with professional media services.
Being Based in Dubai, I Witness provides its services to companies in the Arabian Gulf and the Middle East region. The long and extensive experience of its team in the Media enables I Witness of providing customized media services for any company in the region.
Commenting on the launch, Bassem Al Zein, Executive Director of the new company, said, “Most of the companies suffer from the insufficiency of professionalism in dealing with the regional media. These companies need to know and identify the culture, traditions, and methods of communication in the region. Consequently, the need of establishing a specialized media relations company to function as a link between these companies and the Arab media was raised. I witness is to play this role of creating distinguished relations with both the clients and the media."
I Witness team consist of a group of professional journalists specialized in several areas as they are home-grown and accustomed to the region. I Witness services include preparing press releases, organizing press conferences, writing reports, and contributing to building an institutional image of its client companies.