Just two weeks after the roaring success of Gulf Air Bahrain Grand Prix 2007, the airline is all set to bring another international motor event to Bahrain –The Gulf Air Bahrain International Motor Show (GFBIMS).
Organised by Auto Collection- a company specialising in auto trade, events and publishing, the event will be held at the Bahrain International Circuit (BIC) from 1 to 3 May 2007.
Labelled as the first ever event of this kind, the GFBIMS has already attracted quite a few top international brands such as Ferrari, Lamborghini, Harley Davidson, Hummer and Aston martin, to name a few.
"Gulf Air and Bahrain have made an indelible mark in the motorsport atlas with the four successive and successful Gulf Air Bahrain Grand Prix events," says Gulf Air Vice President Marketing and Sales Lee Shave.
"Becoming the title sponsor of Gulf Air Bahrain International Motor Show perfectly fits in this perspective. This event, I am sure, will sustain and further enhance the hype, excitement and interest created by the recently concluded Grand Prix 2007, among motor sports lovers."
The three-day show includes several events such as a grand line up of latest models of top sports cars at the pit-stop garages in BIC, test-drives at the BIC track and an used-cars show – the biggest of its kind- to enthrall motor sports aficionados.
"We have been working on this event concept for several months and it is now a reality," says Auto Collection Founder and Managing Director Wassim Sami Farhoud.
"The interest towards race cars and motors ports among Bahrain residents - young and old- has been growing phenomenally what with the Kingdom playing host to so many international events.
"The Gulf Air Bahrain International Motor Show has revived a shot in the arm with the national carrier Gulf Air becoming the title sponsor of the show, who is already the title sponsor of Bahrain Grand Prix.”
The event will be a fantastic treat for car lovers as they can see their latest dream machines on display- all under one roof and get a unique opportunity to test-drive their favourite cars in the state-of-the-art BIC track.
They can also pick-and-choose a car of their choice from one of the biggest used-car shows at the venue.
About Gulf Air
Founded in 1950, Gulf Air, owned by the Kingdom of Bahrain and the Sultanate of Oman, is the only truly Pan Gulf carrier in the Middle East region.
The regional, geographic and cultural values that the airline has embraced over more than half a century are still central to defining its brand and service ethos.
Today the airline’s network stretches from Europe to Asia and covers 47 cities in 30 countries. The fleet comprises 34 aircraft and has the distinct advantage of possessing the strongest network across the Middle East.
A platform for sustained commercial operation has been established over the past three years as part of a multi-phased turnaround programme. It has also provided a framework for a succession of innovative products and services including the unique Sky Chefs and Sky Nannies that form part of Gulf Air’s ’smart airline, successful business’ vision.
International recognition has been achieved as a result of the turnaround programme leading to numerous awards for the airline’s innovative and high quality products and services: These include:
Best Onboard Catering in First Class 2006 (Sky Trax Awards)
Best Onboard Catering in Business Class 2006 (Sky Trax Awards)
Best Business Airline 2006 (British Travel Awards)
Best Onboard Service 2006 (Gold) (Mercury Awards)
Best Onboard Catering in First Class 2005 (Sky Trax Awards)
Best Onboard Catering in Business Class 2005(Sky Trax Awards)
Best designed in-flight magazine 2005 (American Creativity Awards)
Middle East Leading First Class Airline 2005 (World Travel Awards)
World’s Leading Airport Lounge 2005 (World Travel Awards)
Middle East region’s best airport restaurant for its restaurant in Bahrain International Airport lounge 2005 (PAX International Readership Awards)
Middle East & North African Platinum Best Airline 2004 (MENA Travel Awards)
Most Improved Airline 2004 (Skytrax Awards)
Middle East First Class Airline (Arabian Business Awards)
Best new product launch for in-flight services (PAX international Readership Awards)
Best First Class Onboard Food 2004 (Skytrax Food Category)
Best Business Class Check-in 2004 (Skytrax Check-in Category)
