FINE launches ‘Scratch and Win’ contest in UAE and Qatar
Customers have a chance to win exciting prizes including a fabulous holiday in Turkey and gift vouchers from leading retail stores
FINE Hygienic Paper has announced the launch of a ‘Scratch and Win’ contest in the UAE and Qatar, through which customers purchasing FINE products stand a chance to win exciting prizes ranging from gift vouchers from Splash, Shoe Mart, Lifestyle and Baby Shop, to a holiday for two in Istanbul, Turkey.
A ‘Scratch and Win’ coupon is inserted in every pack of FINE facial tissues, toilet rolls and kitchen towels, and customers can claim their prize by producing the coupon as proof of purchase. The contest runs from July 1 to August 31, 2008.
“The launch of this promotion is in line with FINE’s strategy of continuously engaging with our customers and rewarding them for the trust shown in the quality of our products. This will be an exciting contest, where customers have an opportunity to instantly discover if they have won the prizes on offer by just scratching the coupons, and we hope buyers make the most of it. The Grand Prize is particularly attractive as it gives the winner a great holiday in Istanbul.” said Peter Janho, Chief Area Officer for Arabian Peninsula and Iran.
For years FINE has been recognised in the market for its hygienic paper products of the highest quality. The company has been the recipient of many marketing awards, including ‘Arab Superbrand’ for three consecutive years and the ‘Best Toiletry Product of the Year’ Award at the Retail News Middle East Awards 2006. Most recently Fine was the first company in the UAE to attain the Emirates quality mark, in keeping with the standards of the Emirates Authority for Standardisation and Metrology (ESMA). The company holds certificate number 0001.