estée lauder introduces pure white linen color collection
-- Experience the Serene Classic Beauty of a Seaside Escape --
This spring escape to a charming seaside retreat where sandy beaches and warm sea breezes await, offering a perfect remedy of soothing comfort after a crisp, cold winter. Relax on a sun-drenched porch in lightweight, finely spun fabrics in sand-washed textures and nautically infused shades with soft lines and easy cuts that say classic, comfortable style.
Pair your relaxed style with luminous skin, serene eyes and sheer, subtly defined lips - all part of Estée Lauder’s Pure White Linen Color Collection for spring. Inspired by the simplicity of the 1950’s with a fresh, modern feel, the collection features two complementary looks of classic beauty that are perfect for enjoying the warm, sunny days of spring. Nantucket Sun captures the warmth of white sand beaches and grassy dunes with earthy shades of green and coral, while Newport Rose reflects the soft, cool shades of the sea and a dusk sky in airy shades of blue and pink.
A Spring Awakening for Face
Seashell-inspired accessories and designs offer the perfect complement to your peaceful surroundings. Both the NEW limited edition Shimmering Shell Powder and Golden Shell Compact feature a beautiful shell design inspired by Estée Lauder’s Pure White Linen fragrance.
The soft peach and golden embossed shell tablet of the Shimmering Shell Powder delivers a sheer, iridescent finish to face, shoulders and décolletage, while the luxurious Golden Shell Compact is perfect to carry in your purse for an added touch of glamour when in need of a touch up. The golden compact features a shell enamel inlay on the lid and a sheer shimmer powder inside for radiant, glowing skin any time of day.
For even-toned, flawless skin, no makeup look is complete this spring without Double Wear Stay-in-Place Foundation. Formulated to hold up under heat, humidity and even perspiration for up to 15 hours, Double Wear remains absolutely comfortable no matter what twists and turns your day may take.
Softly Alluring Eyes
Glowing skin is complemented by eyes this spring with limited-edition shades of Pure Color Eye Shadow in cool Sea Breeze and warm Sea Grass paired with natural-toned Tea Biscuit and Ivory Box. Use Artist’s Eye Pencil in Soft Smudge Brown and Newport Blue to define eyes
and create an alluring look. Finally Projectionist Mascara in Black creates beautifully defined lashes for eyes that truly pop.
Pure Color for Subtly Defined Lips
Debuting in this warm and wistful color collection is a bevy of selections for creating spring’s perfect subtly defined, glossy lip. For a veil of ultra-sheer color, apply Pure Color Ultralight Gloss a new, limited-edition lightweight gloss formula that glides onto lips and includes a specially designed brush applicator for the perfect pout. Available in limited edition shades of Freshwater Pearl and Sparkling Shell. To add a touch more color and definition, the new, limited edition Lip Shaping Gloss Pencil in Sheer Tawny and Sheer Fushia can be used with gloss for a precise line and subtle definition, or can be worn alone for all-over sheer shiny color.
When in need of a more dramatic color statement, Pure Color Lipstick in limited edition shades of Nantucket Sun and Newport Rose offers intense, high-shine color in a long-wearing formula that pampers and comforts lips. And, for serious shine, reach for Pure Color Crystal Lipstick in Coral Reef and Crystal Pink. These cool crystalline shades dazzle with brilliant dimensional effects and are perfect for creating lips of sheer electricity.
A Touch of Rose for Nails
For a stylish addition to your Pure White Linen look, paint on Pure Color Nail Lacquer in enticing Rose Apricot and Antique Rose - ultra pure color, incredible lasting shine and superior wear in just two easy coats.
Capture a Timeless Moment
To create a truly lasting impression, partner the Pure White Linen Color Collection with Estée Lauder’s Pure White Linen fragrance. Pure White Linen carries on that tradition of transporting us to a perfect, sunny spring day— one that is exquisitely beautiful and stunningly tranquil. But it was designed to remind us that we can live in those perfect moments all year round by offering a feeling of sunlit freshness, dewy greens and just-opened florals combined with the playfulness of red tulips. Sparkling fruitiness balances the velvety depth of exquisite natural rose and snow-white flowers giving way to a warm, sensual, lasting impression.
Pure White Linen Color Collection will be available for a limited time only beginning in April 2008 at Estée Lauder counters.
Base Look for Face: Suggested Retail Price
Limited Edition Shimmering Shell Powder $48.71
Limited Edition Golden Shell Compact $114.29
Double Wear Stay-in-Place Foundation $42.50
Projectionist Mascara $28.50
Pure White Linen Light Breeze (50ml) $62.50
For the Nantucket Sun Look:
New, Limited Edition Pure Color Ultralight Gloss in Sparkling Shell $21.43
New, Limited Edition Lip Shaping Gloss Pencil in Sheer Tawny $18.50
Pure Color Lipstick in new, limited edition Nantucket Sun $24.50
Pure Color Crystal Lipstick in new, limited edition Coral Reef $24.50
Pure Color EyeShadow in Tea Biscuit and new, limited edition Sea Grass $27.00
Artist’s Eye Pencil in Soft Smudge Brown $20.35
For the Newport Rose Look:
New, Limited Edition Pure Color Ultralight Gloss in Freshwater Pearl $21.43
New, Limited Edition Lip Shaping Gloss Pencil in Sheer Fushia $18.50
Pure Color Lipstick in new, limited edition Newport Rose $24.50
Pure Color Crystal Lipstick in Crystal Pink $24.50
Pure Color EyeShadow in Ivory Box and new, limited edition Sea Breeze $27.00
Artist’s Eye Pencil in new, limited edition Newport Blue $20.35
