damas’ luxury watch collections merge consummate craftsmanship with contemporary creativity

Published November 19th, 2007 - 09:28 GMT
Al Bawaba
Al Bawaba


damas’ luxury watch collections merge consummate craftsmanship with contemporary creativity

Damas, the leading international watch and jewellery retailer in Middle East, presents the latest brands of luxury watches this festive season. The unique and functional movements of these timepieces with their original and elegant designs rank them among the world's most coveted treasures.

These fine watches combine perfect aesthetics with technical precision, fusing form and function to create valuable and distinctive timepieces. These pieces have stayed faithful to the art of traditional watch making and offer the highest standard of reliability and precision. These colourful works of art are more than timepieces and symbolise the character and style of the wearer. They fuse consummate craftsmanship with contemporary creativity and hold an iconic position due to their trademark shapes and designs. Some of these upscale brands exhibited at Damas include Jaquet Droz, Chronoswiss, Perrelet, Quinting, Parmigiani and Sarcar.

Tawhid Abdullah, Managing Director of Damas, said: “These timepieces are not only loved by watch aficionados but are also the first choice of senior executives. They can be distinguished by their distinctive and original style, as well as superb craftsmanship. They focus on aesthetics and embody individuality in design. They have set new standards in the history of watch making due to their sophisticated designs and unsurpassed technical complications.” 

Tawhid pointed out the latest collections of luxury watches at Damas are committed to quality, creativity and innovation, providing a fusion of modern with classic. “These avant-garde brands have been created by watchmakers who have years of knowledge and have combined glamour and technology with visionary creativity.”

 

He added that these watches are considered to be status symbols and if you have one, you have definitely arrived. They represent a certain symbol of elegance and distinction and continue to 

adorn the rich and famous. With superior craftsmanship, they make the art of watch making seem effortless. “The brands which manufacture upscale watches have shown an uncompromising attitude towards high quality and technical precision. They create an attractive statement for the wearer due to their classical styling. So if you are also one of the watch lovers, head towards Damas and surprise your near and dear ones this festive season with a watch that exudes the latest and most elegant style,” Tawhid maintained.

These luxury watches are available at Damas Les Exclusive boutiques located in Saks Fifth Avenue, Burjuman; Emirates Towers; Burj Al Arab; Wafi City; Mina Salam; City Centre Btq; Parmigiani Boutique (For Parmigiani) and Mall of the Emirates.