Infinity International FZC, the exclusive distributor of CX Ferrari Bicycles in the Middle East and North Africa, will sponsor the ‘Tricycle Race’ in Kids Olympic Games 2008, a Dubai Summer Surprises Signature Event. CX Ferrari Bicycles will be provided for use by competitors on the days of the tricycle race on 11th, 16th, and 17th of July at the Egypt Court in Ibn Battuta Mall, a key sponsor of DSS 2008 and the host of Kids Olympic Games 2008.
Suhaila Gobash, Events Manager of Dubai Summer Surprises said, “The participation of CX Ferrari Bicycles is an indication of the popularity of Kids Olympic Games and the ability of the event to garner support. Apart from being a sporting event, Kids Olympic Games is a chance for parents and children to get together for an event of fun, excitement, and entertainment.”
Lina Zarifeh, CEO of Infinity International said, “"Our motivation behind our sponsorship of the Kids Olympic Games tricycle race is that we support sporting events as we believe that they have a unifying effect on people and manage to bridge social and cultural gaps creating a togetherness otherwise difficult to achieve."
A raffle draw will take place on each of the days of the tricycle race and participants in the race stand a chance to win a CX 10 Ferrari Bicycle. Made for the youngest Ferrari enthusiasts, this race car-red bicycle is equipped with a panel that reproduces the graphics of the F1 cars steering wheel, a flag, a rear mudguard, a chain guard and training wheels.
Each competitor will receive a limited edition Kids Olympics CX Ferrari t-shirt. In addition children will be awarded medals for their achievements further enhancing their overall experience.
The CX Ferrari bicycle Collection is available for purchase from Go Sports Ibn Battuta Mall, Uptown Mirdiff, Mall of the Emirates, Emirates Sports Stores, Wafi and The Ferrari Store Marina Mall, Abu Dhabi.
