The Bahrain World Trade Center (BWTC) today announced a one year sponsorship agreement with the Unstoppabulls Racing Team, Bahrain’s highly competitive, international motor racing club. Under the sponsorship deal, the team, going forward, will be known as the “BWTC Unstoppabulls.”
With the platinum sponsorship deal, the BWTC logo will soon appear on the Unstoppabulls support vehicles, racers suits and cars, which compete in top motor racing events across the Middle East and around the world in destinations including Australia, Malaysia, Japan and China.
This sponsorship will see the BWTC brand and profile enhanced with target audience around the globe whilst also helping to drive interest in Bahrain and build recognition of the Kingdom as a leading business destination and regional financial hub.
“In the Unstoppabulls, we not only see Bahrain’s growing stature in the world of motor sport but, importantly, the spirit and success of the team represent the Kingdom’s global outlook and international ambitions. We are delighted to embark upon this partnership with the team and wish the BWTC Unstoppabulls every success in the year ahead,” commented Mr. Duaij Al Rumaihi, Associate Director of DTZ Bahrain, the leasing agent for the BWTC development.
”The BWTC is proud to assume the role of lead sponsor of the Unstoppabulls. This will give a significant global exposure to the landmark project whilst also providing one of Bahrain’s leading sports teams and global ambassadors with additional support and resources. BWTC is committed to excellence and this opportunity allows us to join forces with a partner that also pursues this goal.”
“We are delighted to welcome the BWTC to the Unstoppabulls Racing Team and greatly appreciate their support. The BWTC is a pioneering project that represents the best in Bahrain. Much like the Unstoppabulls, the BWTC aspires to reach new heights whilst representing the Kingdom of Bahrain at the highest level, in the global arena. With the added support and sponsorship of the BWTC, we have great confidence in the continued success of our team as we compete in world class motor sport events across the globe,” said HH Shaikh Khalifa bin Hamed bin Isa Al Khalifa, Team Owner and Chief Executive Officer of the Unstoppabulls.
The Unstoppabulls Racing Team, which is owned by HH Shaikh Khalifa bin Hamed bin Isa Al Khalifa, was formed in July 2000 and currently competes in karting, Moto-cross, Formula BMW School Series, Mini Cooper, Formula BMW Asia, drag-racing, Formula Renault and Formula Reanult Eurocup events on a national, regional and international level. The Unstoppabulls boast a top performing team of drivers, including current Formula BMW Asia Champion, Shaikh Salman bin Rashid Al Khalifa, the first Arab and Bahraini to win an international championship of this level.
Situated on the Manama seafront, the BWTC complex is set to become Bahrain’s leading commercial development. The project is comprised of two 50-storey sail shaped towers, which provide a premier business address to local and international companies, as well as a host of business support services and lifestyle amenities such as healthcare facilities and a sport centre.
The twin towers offer tenants the latest technologic advancements and systems and are the first of their kind in the world, using wind energy to provide 11 – 15% of the electricity needs of the building. Wind power will be harnessed by three massive turbines, supported by bridges spanning the space between the two towers, giving a dramatic look to the 240-metres buildings.
Furthermore, the towers form part of a larger complex, which includes a modern shopping mall with over 150 multi-brand retail outlets, exclusive boutiques, sophisticated and casual dining restaurants as well as the five-star Sheraton Hotel.
