An innovative new range of stylish and fashion-
forward watches by five distinguished designers - chosen by Issey Miyake - are
now available exclusively in the UAE through Ahmed Seddiqi & Sons.
The collection of unique timepieces, for both men and women, from Miyake Design
and watch specialists Seiko Instruments Inc. (SII) have been created by Japanese
and European designers to reflect the Issey Miyake ethos of expert craftsmanship
and watch technology. Each designer has created a timepiece collection that
uniquely depicts their rendition of Issey Miyakes' world while striking a
balance between tradition and modernity.
To date, a total of seven lines have been created, namely the Hu, Insetto, Ovo,
To, Trapezoid, Twelve and Vakio, each with its own specialist look.
Mr. Mohammed Abdulmagied Seddiqi, Vice President of Sales & Retail at Ahmed
Seddiqi & Sons believes this is a great opportunity for the company. He said:
"Ahmed Seddiqi & Sons is happy to be associated with the Issey Miyake brand.
Issey Miyake has a distinguished reputation for expertise in his field and each
watch design reflects our ethos of quality products. For 60 years, we have
enabled the UAE community to purchase timepieces from a variety of brands. This
new collection reflects our continuing commitment to provide stylish, innovative
and fashion-forward products in our retail outlets across the UAE."
For almost a decade Miyake Design and watch specialists Seiko Instruments Inc.
(SII) have been creating beautiful and innovative timepieces. Since 2001 Issey
Miyake has selected designers who have accomplished distinguished works in their
respective fields from Asia and Europe to create an exclusive watch. Issey
Miyake and
SII's project team then work in collaboration to elaborate a new series of Issey
Miyake watches.
Ahmed Seddiqi & Sons is the Middle East's largest retailer of Swiss watches
offering exquisitely designed watches and jewellery from more than 50
prestigious brands across 52 locations in the UAE.
Issey Miyake watches are available at select Ahmed Seddiqi & Sons stores across
the UAE.
