Acer, the world’s third largest IT vendor, has signed a new partnership agreement with Samir 2, one of Saudi Arabia’s leading IT distributors.
SAMIR Technologies and Commercial Suppliers Co. Ltd. (SAMIR 2) will distribute Acer’s consumer product line-up including notebooks, desktop PCs, projectors, and selected monitor models.
Acer is a market leader in PC Industry and in its approach to empower its end users the IT vendor is dedicated to opening more channels to make its products more widely available. With the appointment of SAMIR 2 Acer is fuelling its growth in its product segment.
“Acer has established itself as a successful brand in the Kingdom of Saudi Arabia,” said Saher Al-Hindi, Marketing Director, SAMIR 2. “We are proud to be associated with a World leader in IT Products. SAMIR 2 will help Acer further its market reach, in addition to addressing the needs of the retail community, by making Acer products more widely available,” added Al-Hindi.
Acer’s aggressive channel and marketing strategy aims to capture a significant proportion of the kingdoms fast-growing IT market. SAMIR 2 will leverage the success of the Acer brand significantly increasing its presence in the Saudi market
“Acer is always looking to make its products more obtainable to its end users, and with the appointment of SAMIR 2, Acer has found a distributor who mirrors our professionalism and track record. With SAMIR 2, Acer has further strengthened its consumer distribution network,” said Basem J. Salaymeh, Retail Sales Manager – KSA, Acer Computer.
For Acer, the Kingdom remains the strongest market regionally. The IT vendor is one of the top suppliers for notebooks in the kingdom
About Acer
Acer ranks as the world's No. 3 branded PC vendor, designing easy, dependable IT solutions that empower people to reach their goals and enhance their lives. Since spinning-off its manufacturing operation, Acer has focused on globally marketing its brand-name products: mobile and desktop PCs, servers and storage, LCD monitors and high-definition TVs, and handheld/navigational devices. Acer's unique Channel Business Model is instrumental to the company's continued success. The model encourages partners and suppliers to collaborate in a winning formula of supply-chain management, allowing Acer to provide customers with fresh technologies, competitive pricing, and quality service. Established in 1976, Acer Inc. employs 5,300 people supporting dealers and distributors in more than 100 countries. Estimated revenue for 2006 is US$11.31 billion. Please visit www.acer.com.
Acer and the Acer logo are registered trademarks of Acer Incorporated. Microsoft and Windows are registered trademarks of Microsoft Corporation. Intel and Pentium are registered trademarks of Intel Corporation. Other trademarks, registered trademarks and/or service marks, indicated or otherwise, are the properties of their respective owners.
About SAMIR 2
Samir Technological and Commercial Supplies Co. Ltd. (SAMIR2) was founded in early 2006, with a fully paid capital of SR 5 Million. Samir2’s mission is to provide retailers and customers across Saudi Arabia with wireless mobility devices and the required services through partnerships with world class brands from the United States, Europe, Japan and others. Samir2 is committed to serve the market with the latest state-of-the-art, digital products that has placed the enterprise among the top suppliers. Samir2 is a supplier of high-end wireless integrated Pocket PCs and notebooks and mobile storage devices, specializing in the Microsoft® Windows Mobile™ operating systems.