4Ps Integrated Marketing Communication and Blue Ray for Web Solutions signed a co-operation agreement linking the marketing and ICT sector companies last Tuesday, 20 April, 2010.
The contract sets the stage for an exchange of services between 4Ps IMC and Blue Ray for Web Solutions in the hopes of extending their lines of services and increasing customer satisfaction. In a step of forward integration, this new development is taking place as a part of the new 4Ps 2010 mission, “Your Success is Our Obsession.”
Outlined in the agreement are specific roles and responsibilities that 4Ps IMC and Blue Ray for Web Solutions will take on for the mutual benefit of the signing parties. As an up and coming Jordanian IT company, Blue Ray for Web Solutions specializes in Dynamic Website Solutions. Distinguishing Blue Ray for Web Solutions from the competition is their ability to provide website content creating management, website content translation, a CRM system and fully dynamic web solutions while following through with client requests and maintenance of company emails and calendars. These services offer increased organization and efficiency for clients.
Abeer Alhelou, Marketing and PR Manager of Blue Ray for Web Solutions, commented on the new joint venture, “In our current times, new businesses need to grasp the opportunities to ensure their sustainability, position and growth in the market. One company alone can have its limits in the services it offers. When joining forces with other business, there are no limits. Therefore, we hope this partnership between 4Ps IMC and Blue Ray for Web Solutions will be the start of a fruitful cooperation and lead to the growth and prosperity of both.”
4Ps IMC is a fully integrated marketing company with graphic design capabilities as one of its many services. Its endeavor to provide the best marketing solutions is displayed in the new agreement. In an effort to improve overall business efficiency and quality of work, the companies will combine their competencies and provide services to both; Blue Ray for Web Solutions and 4Ps IMC clients. While Blue Ray for Web Solutionswill develop and host the new websites, 4Ps IMC will design the layouts, graphics and web content. With a combination of each company’s skills and services, new doors have opened to potential and existing clients.
On behalf of 4Ps IMC, General Manager Hadi Elfarra emphasized the importance of the strategic partnership. Mr. Elfarra stated, “While both companies have seen great success until now, there is always room to grow and increase the quality of services. 4Ps IMC and Blue Ray for Web Solutions are dedicated to giving our clients the best services available and we believe that this new agreement will help achieve that goal.”
Al Bawaba