Today, in the Armani Hotel at the Burj Khalifah Dubai Tower,Reebok and distributor RBK Middle East have announced the extension of their partnership. RBK Middle East will continue as the exclusive distributor for Reebok products in the Gulf region (GCC) until the end of 2014. Roland Auschel, Chief Sales Officer adidas Group, on visit to the United Arab Emirates to sign the contract, said: ‘The team of RBK Middle East ...