But the Skims mogul has recently given her 170million Instagram followers a glimpse behind the glamorous facade.
She flaunted her signature hourglass curves Sunday in a sexy photo of herself rocking a black bra, matching high-waisted pantyhose and pointed stilettos in her vast fitting room.
The 39-year-old wore her dark brown hair parted down the middle and pulled back in a tight bun.
She admitted in the caption: 'My blonde hair was just a wig. Cleaning out my closet and doing @skims fittings today.'
Kim was referring to the blonde beach waves she recently showed off on her Instagram story.
She blew a kiss in the video as she displayed the expertly placed wig, complete with dark roots.
The Keeping Up with the Kardashians star has been keeping busy during quarantined with her shapewear line Skims.
She launched a line of non-medical face masks on Saturday, keeping relevant amid the COVID-19 pandemic.
With the first batch selling out in an hour and another batch on the way, the company is also donating 10,000 masks to coronavirus relief efforts.
It comes amid reports that her marriage to Kanye West, 42, is on thin ice amid their family's quarantine.
A source told Us Weekly: 'Kim feels like she needs some space from Kanye. She is trying to be a great mom, focus on law school and her work commitments and it’s hard to do all of this without Kanye helping as much as he can.'
Kim and Kanye tied the knot in 2014, and they share daughters North, six, Chicago, two, and sons Saint, four, and Pslam, one.
